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Amazon Merch on Demand: A Complete Guide for Influencers

If you're looking for a new way to monetize your influence, Amazon Merch on Demand offers a seamless solution. With this platform, you can create custom merchandise and sell it without worrying about inventory or shipping. Whether you're a seasoned influencer or just starting out, Amazon Merch on Demand provides a unique opportunity to boost your brand, connect with your audience, and generate passive income. In this guide, you'll learn everything you need to know to get started and succeed.

What is Amazon Merch on Demand?

Amazon Merch on Demand is a print-on-demand service that allows you to create and sell custom merchandise through the Amazon platform. Instead of managing inventory, production, or shipping, you simply upload your designs, choose the products you want to sell, and set your prices. Amazon handles the rest, from printing your designs onto products like t-shirts, hoodies, and more, to fulfilling orders and delivering them to customers. It’s an easy, low-risk way for you to monetize your brand and reach millions of potential buyers.

How Much Can I earn From Amazon Merch on Demand?  

The way Amazon Merch on Demand works is that you earn royalties from the designs you sell. You own the designs but Amazon takes care of everything else.

Your royalty is calculated based on the product's price after deducting Amazon’s costs, which cover everything from materials and production to fulfillment and customer service.

Below is an overview of the royalties you earn in the US and UK for standard t-shirts but for a full breakdown of all the royalties based on country and type of product access Amazon’s overview here.

Standard T-Shirt Examples - US

Purchase Price $15.99 $17.99 $19.99 $21.99 $23.99 $25.99
Royalty $1.93 $3.41 $4.89 $6.37 $7.85 $9.32

Standard T-Shirt Examples - UK

Purchase Price €14.99 €15.49 €15.99 €16.49 €16.99 €17.49
Royalty €1.92 €2.26 €2.59 €2.91 €3.25 €3.57

Let’s take the example below to determine how much you can earn from Amazon Merch on Demand.

Marketplace Currency List Price & Estimated Royalty
.com (Live) $ 17.95 USD 3.38 Estimated royalty
.co.uk (Live) £ 17.49 GBP 3.57 Estimated royalty
.de (Auto-uploaded) 19.49 EUR 3.65 Estimated royalty
.fr (Auto-uploaded) 18.99 EUR 3.43 Estimated royalty
.it (Auto-uploaded) 18.99 EUR 3.38 Estimated royalty

We assume that you are selling your designed t-shirt for USD 17.95. Your estimated royalties is around USD 3.38 per sold t-shirt.

Let’s say you sold 100 t-shirts your estimated earnings for this specific product would be USD 338 ( USD 3,38 X 100 sold t-shirts).

This would be for only one listing. Most sellers have multiple designs which can increase your earnings.

Amazon Merch on Demand Products

Below is an overview of all the products which are available for Amazon Merch on Demand.

  • T-shirts
  • Sweatshirts
  • long sleeve t-shirts
  • pullover hoodies
  • Zip hoodies
  • PopSockets grips
  • Iphone and Samsung phone cases
  • Tote bags
  • Throw pillows
  • Tumblers

For a detailed overview of all the design sizes and dimensions for each of these products click here.

Benefits of Amazon Merch on Demand

Below are the most important benefits of Amazon merch on demand.

  • No upfront costs: You don't need to invest in inventory or production, minimizing financial risk.
  • Passive income: Once your designs are uploaded, you earn royalties from each sale without ongoing effort.
  • Amazon’s vast marketplace: Your products are available to millions of customers on Amazon.
  • Easy to use: The platform simplifies the process of creating and selling custom merchandise.
  • No logistics hassle: Amazon handles printing, packaging, and shipping, letting you focus on design and promotion.
  • Prime Shipping: Since Amazon handles the printing and shipping, all your products are eligible for Prime Shipping, allowing your customers to receive their orders quickly.
  • No company needed: You don’t need to have a company to start with Amazon Merch on demand and you can start selling as an individual.

Drawbacks of Amazon Merch on Demand

Below are the most important drawbacks of Amazon merch on demand.

  • Invitation-only access: You need to be accepted into the program, which can delay getting started.
  • Limited product control: You have no say in the production quality or customer service aspects.
  • Product Quality: Most of the products are low cost and low quality. If you are looking to build a premium brand Amazon Merch on Demand might not be the right program.
  • High competition: With many sellers on the platform, standing out can be challenging.
  • Royalty structure: Amazon takes a significant cut from each sale, limiting your profit margins.
  • Design restrictions: There are guidelines and limitations on what you can upload as a design.

How to Get Started with Amazon Merch on Demand

1. To get started you first need to sign up for Amazon merch on demand.

2. Accept the terms and agreements

3. Fill out all the required details in the signup form

4. Complete the tax form. Even if you are registering as an individual not as a corporation you will need to pay taxes on your income. You will need to submit the following if you are registering the US.

  • Full name
  • Social security number
  • Address details

5. Fill out the other information section

Important:

This is the section where you can stand out and explain to the person who will be reviewing your application why they should accept your application.

In the “Additional Information” section you only have 500 characters.

TIP: If you are selling print on demand on any other platform include this in this section. This shows to the person who will be reviewing your application that you are a legit seller and that you know what you are doing.

Make sure to include links to your social media pages to proof that you have an audience. Amazon wants content creators to give them traffic and the chances are higher to get approved if they see that you have an engaged audience through which you are planning to drive sales.

How Long Will it Take to Be Approved by Amazon Merch on Demand?

The fastest it can take to be approved on Amazon Merch on Demand is 24 hours. However, it can sometimes take 2-3 weeks until you hear back from Amazon whether you are accepted to the program or not. Make sure to keep an eye on your spam folder to not miss the email.

How to Create Your Products on Amazon Merch on Demand

Below are the steps to take to create your Amazon Merch on Demand designs.

1. Click on “Create” within your Amazon Merch on Demand dashboard

2. Select the products you want to use

3. Upload your artwork

Artwork Tips

To ensure your artwork uploads smoothly to Amazon Merch on Demand, follow these guidelines:

  • Use RGB color mode: This ensures a wider range of colors for printing on various products.
  • Set the correct dimensions: Output your file at 100% of the print size, with a resolution of 300dpi.
  • Keep file size under 25MB: If using Photoshop, select "Smallest File Size" in the PNG Format Options to reduce file size.
  • Shared artwork: Remember, the same artwork may be used for different products, but print sizes and locations will vary based on the product and garment size.

Artwork Sizing and Placement Guidelines

  • For apparel products: While you can use the full 15" width, keeping the maximum dimension to 12" or less generally results in better visual centering on garments.
  • Consider customer anatomy: Be mindful of where design elements will appear on the body. Your designs will be printed on men’s, women’s, and kids’ apparel.
  • Balance design elements: Center your design both visually and mathematically. Avoid heavy elements on one side that can make the design feel unbalanced.

Mathematically centered:

Visually centered:

Placement tips: For apparel, placing designs near the top of the print area works best. For PopSockets, center the design across the entire printable area.

Artwork Resolution

When designing your artwork, ensure the files are created at 100% of the print dimensions with a resolution of 300 DPI. This guarantees a sharp, clear image that won't appear blurry or pixelated. Your artwork should stay crisp even when resized for smaller prints. Avoid scaling your artwork up, unless it’s a vector file, as this can lead to pixelation and a loss of image quality.

How to best promote your Amazon Merch on Demand products

To maximize your sales on Amazon Merch on Demand, it’s essential to promote your designs effectively across various platforms. Start by leveraging your social media presence—share engaging content on Instagram, TikTok, or YouTube that highlights your products in action. Amazon’s built-in advertising tools, such as Sponsored Products, can also help boost visibility directly on the platform. Additionally, collaborate with other influencers or run giveaways to create excitement around your merch.

Key Promotion Strategies  

  • Share content on social media.
  • Use Amazon’s Sponsored Products.
  • Collaborate with influencers or host giveaways.
  • Optimize product listings with relevant keywords for search visibility.

Pros and Cons of Using Amazon Merch on Demand as a Influencer

Below are the most important pros and cons of using Amazon Merch on Demand listed in an easy to understand table.

Features Pros Cons
Marketplace Reach Access to large marketplace Limited customization
Product Range Easy setup for product Limited product range
Integration Options Direct Amazon integration No external platform options
Customization Simple design process Limited design freedom
Application Process Once approved, easy to use Once approved, easy to use
Traffic and Marketing Organic Amazon traffic if optimized for reviews and listing No access to customer data like emails. Dependency towards Amazon
Fulfillment and Shipping Hands-off shipping Limited control over shipping details
Revenue Share Simple royalty structure Less flexibility in pricing

Top 3 Amazon Merch on Demand Alternatives

Below are the top5 best alternatives to Amazon Merch on Demand including a comparison of the pro’s and con’s.

Printful

Printful is a top-tier print-on-demand and dropshipping platform that enables influencers and entrepreneurs to design and sell custom products without upfront costs or inventory management. With seamless integration into major e-commerce platforms like Shopify, Etsy, and WooCommerce, Printful allows you to sell a wide variety of customizable items, including clothing, accessories, and home decor. Its global fulfillment centers ensure fast shipping and high-quality production, making it a reliable choice for influencers looking to monetize their brand with merchandise.

Printful vs Amazon Merch on Demand

When comparing Printful and Amazon Merch on Demand, both platforms offer unique advantages for influencers looking to sell custom products. Amazon Merch on Demand gives you access to millions of Amazon shoppers, making it easier to reach a broad audience, but it has limited product options and customization. Printful, on the other hand, offers more flexibility with a wider product range and multiple integrations, though you won’t receive organic marketplace traffic like on Amazon. The table below shows an in depth comparison of Printful and Amazon Merch on Demand.

Features AMZ Merch on Demand Printful
Marketplace Reach Amazon's marketplace with millions of customers Depends on your e-commerce platform (e.g., Shopify, Etsy)
Product Range Limited to clothing and a few other products Wide variety of customizable products
Integration Options Only available on Amazon Integrates with Shopify, Etsy, WooCommerce, and more
Customization Less customization options for products High level of product customization
Application Process Requires an application and approval process No application required, anyone can start
Traffic and Marketing Amazon drives some organic traffic if optimized for reviews etc. You are fully responsible for driving traffic and marketing
Fulfillment and Shipping Amazon handles all fulfillment and shipping Printful handles fulfillment and global shipping
Revenue Share Set royalty based on product price Flexible pricing, profit margins depend on your pricing

Printify

Printify is a versatile print-on-demand platform that allows influencers and entrepreneurs to create custom products without handling inventory or shipping. With a global network of print providers, Printify offers a wide range of customizable products, including apparel, accessories, and home decor. The platform integrates seamlessly with popular e-commerce sites like Shopify, Etsy, and WooCommerce, making it an ideal choice for those looking to build their own brand. Its flexible pricing structure also allows users to set their own profit margins.

Printify vs Amazon Merch on Demand

Amazon Merch on Demand offers direct access to Amazon's vast customer base, providing an easy way to reach millions of potential buyers, though it comes with limited customization options and a more restrictive product range. Printify, however, allows for greater flexibility with a wide array of customizable products and integrations with multiple e-commerce platforms, but you won’t benefit from organic marketplace traffic like on Amazon.

Features AMZ Merch on Demand Printify
Marketplace Reach Amazon's marketplace with millions of customers Depends on your e-commerce platform (e.g., Shopify, Etsy)
Product Range Limited to clothing and a few other products Wide range of products with multiple print providers
Integration Options Only available on Amazon Integrates with Shopify, Etsy, WooCommerce, and more
Customization Less customization options for products Highly customizable with various print providers
Application Process Requires an application and approval process No application required, anyone can start
Traffic and Marketing Amazon drives some organic traffic if optimized for reviews etc. You are fully responsible for driving traffic and marketing
Fulfillment and Shipping Amazon handles all fulfillment and shipping Printify offers a global network of print providers
Revenue Share Set royalty based on product price Flexible pricing with potential for higher margins

Gooten

Gooten is a robust print-on-demand and dropshipping platform designed for creators, influencers, and entrepreneurs looking to sell custom products without managing inventory or logistics. With access to a global network of manufacturers, Gooten offers a wide variety of customizable products, including apparel, home decor, and accessories. It integrates easily with popular e-commerce platforms like Shopify, Etsy, and BigCommerce, making it a great option for scaling businesses. Gooten’s automated fulfillment process ensures efficient production and shipping, helping sellers streamline their operations effortlessly.

Gooten vs Amazon Merch on Demand

When deciding between Gooten and Amazon Merch on Demand, you need to weigh your priorities. Amazon Merch on Demand gives you immediate access to Amazon's massive marketplace, offering built-in marketplace traffic (if optimized for reviews and listing) and a simple setup, though it has limited product options and customization features. Gooten, on the other hand, offers a broader product range and greater customization, along with integration into multiple e-commerce platforms, but you'll be responsible for driving your own traffic.

Features AMZ Merch on Demand Gooten
Marketplace Reach Amazon's marketplace with millions of customers Depends on your e-commerce platform (e.g., Shopify, BigCommerce)
Product Range Limited to clothing and a few other products Wide variety of products across multiple categories
Integration Options Only available on Amazon Integrates with Shopify, Etsy, BigCommerce, and more
Customization Less customization options for products Highly customizable products with various options
Application Process Requires an application and approval process No application required, anyone can start
Traffic and Marketing Amazon drives some organic traffic if optimized for reviews etc. You are fully responsible for driving traffic and marketing
Fulfillment and Shipping Amazon handles all fulfillment and shipping Gooten handles fulfillment with a global network of manufacturers
Revenue Share Set royalty based on product price Flexible pricing, with margins dependent on your pricing

Final Thoughts on Amazon Merch on Demand  

Amazon Merch on Demand offers a powerful way for you, as a content creator, to monetize your influence and connect with your audience through custom merchandise. By following the steps outlined in this guide, you can get started with minimal effort and zero upfront costs. From designing eye-catching products to promoting them effectively, Amazon Merch on Demand provides the tools and platform to help you grow your brand and generate passive income. Now it’s time to put your creativity to work and start earning!

FAQs
How long does it take to get paid with Amazon Merch on Demand?
Can you upload any design to Amazon Merch on Demand?
Is Amazon Merch on Demand free to use?
Do you need a business license to sell on Amazon Merch on Demand?
Can I sell on Amazon Merch on Demand from any country?

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