Coinbase Affiliate Program: In-Depth Review, Pros, and Cons

Coinbase, the largest U.S. cryptocurrency exchange, presents a significant opportunity for affiliates with its vast reach of over 105 million users across more than 100 countries. In 2023, Coinbase generated $95 million in revenue, positioning itself as a top choice for those wanting to promote digital assets through a trusted platform.

The affiliate program offers a high 50% commission rate on trading fees for the first three months, alongside a 30-day cookie window for conversion tracking, making it competitive in the crypto niche.

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What is the Coinbase Affiliate Program?

The Coinbase Affiliate Program allows affiliates to earn commissions by referring new users to Coinbase. Affiliates receive 50% of trading fees from referred customers for the first three months, making it an attractive option for those targeting the crypto market. This program features a 30-day cookie duration, enabling affiliates to benefit from delayed conversions.

This program is accessible worldwide, with the exception of the UK, and accepts affiliates who actively promote within the crypto niche.

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What Do You Get As A Coinbase Affiliate Partner?

As a Coinbase affiliate partner, you get:

• Commission percentage: Earn 50% of trading fees for the first three months from referred users.
• Cookie duration: 30 days to capture conversions.
• Access to creatives: Includes promotional banners and logos to assist with marketing efforts.
• Low payout threshold: Only $10 required to receive commissions.
• Affiliate support team: Dedicated affiliate manager to assist in optimizing performance.

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What Are The Benefits Of The Coinbase Affiliate Program?

The Coinbase affiliate program offers additional perks to help affiliates succeed in the competitive crypto space.

High Conversion Potential

Coinbase’s brand recognition and user trust can increase conversion rates, making it easier for affiliates to earn consistent commissions.

Real-Time Tracking and Reporting

Affiliates have access to robust analytics through Impact Radius, allowing them to monitor clicks, conversions, and earnings in real time.

Monthly Payouts

With a low payout threshold of $10, affiliates can receive their commissions through direct bank deposits or PayPal every month.

Dedicated Affiliate Support

Coinbase provides a dedicated affiliate manager to answer queries and optimize earnings.

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How To Become A Coinbase Affiliate Partner  

To become a Coinbase affiliate partner, follow these steps:

Step 1: Sign up on the Coinbase Affiliate Page

Visit the Coinbase website and navigate to the affiliate program page (https://www.coinbase.com/affiliates). Click "Become an Affiliate" to start your application.

Step 2: Complete the Application on Impact Radius

You’ll be redirected to Coinbase’s affiliate platform, Impact Radius, where you’ll fill out basic information, including your website and promotional methods.

Step 3: Wait for Approval

Coinbase reviews applications to ensure a good brand fit, with responses typically within two business days.

Step 4: Start Promoting

Once approved, access promotional assets and track your performance through Impact Radius.

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Best Options To Sign Up For The Coinbase Affiliate Program

The Coinbase Affiliate Program is exclusively managed through Impact Radius, and there currently isn’t an alternative platform or direct method for affiliates to join.

Coinbase Affiliate Program via Impact Radius

• Commission Rate: Earn 50% on trading fees from referred users for the first three months.
• Cookie Duration: 30 days.
• Available Countries: Global, except the United Kingdom.‍
• Sign-Up URL: https://app.impact.com/campaign-promo-signup/Coinbase-Consumer.brand?execution=e1s1&

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What Are The Requirements Of Becoming A Coinbase Affiliate Partner?

To become a Coinbase affiliate partner, applicants need to meet specific requirements:

• Website or Content in the Crypto Niche: Applicants should have a dedicated website, blog, or social media channel focused on cryptocurrency or finance, as Coinbase prefers affiliates with crypto-related content to ensure relevance and audience fit​.
• Monthly Traffic or Audience Size: While specific numbers can vary, some sources suggest that applicants should have a minimum of 45,000 monthly unique visitors or substantial social media followers to demonstrate reach and engagement potential.‍
• Geographical Limitations: While the program is available globally, applications from the United Kingdom are currently restricted due to regional program limitations.

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Coinbase Affiliate Program vs Other Brands

When comparing the Coinbase Affiliate Program to other major crypto affiliate programs, key factors include commission rates, cookie duration, and commission duration.

Coinbase vs. Binance

• Commission Rate: Coinbase offers 50% of trading fees for three months, while Binance also provides up to 50% based on affiliate tier and performance.
• Cookie Duration: Coinbase has a 30-day cookie window, whereas Binance’s cookie duration is 90 days
• Global Reach: Coinbase operates globally (excluding the UK), while Binance is accessible in more regions, making it a strong option for international affiliates.

Coinbase vs. Kraken

• Commission Rate: Coinbase offers a 50% commission on trading fees for the first three months, whereas Kraken provides 20% lifetime commissions on trading fees.
• Cookie Duration: Both platforms offer a 30-day cookie window.
• Commission Duration: Kraken’s lifetime commission is ideal for long-term earnings, while Coinbase’s high initial commission appeals to affiliates focusing on short-term gains.

Coinbase vs. Gemini

• Commission Rate: Gemini offers a 10% commission on trading fees, significantly lower than Coinbase’s 50% for the first three months.
• Cookie Duration: Both Coinbase and Gemini offer a 30-day cookie window.
• Audience Reach: While Coinbase has a broader global reach, Gemini primarily focuses on the U.S., catering more to the U.S.-based affiliates.

Coinbase vs. Crypto.com

• Commission Rate: Crypto.com offers up to 25% of trading fees on a lifetime basis, while Coinbase’s rate is 50% for the first three months.
• Cookie Duration: Crypto.com has a 30-day cookie window, similar to Coinbase.‍
• Niche Focus: Coinbase’s brand recognition and user trust give it an edge for affiliates focused on newer crypto users, while Crypto.com’s broad offerings may attract affiliates with diverse crypto audiences.

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What Are The Drawbacks Of Coinbase’s Affiliate Program Compared To Other Similar Programs?

Here are some drawbacks of the Coinbase Affiliate Program compared to other crypto affiliate programs:

• Limited Commission Duration: Coinbase offers a 50% commission on trading fees, but only for the first three months. In contrast, programs like Binance and Kraken provide longer term commissions.
• Restrictive Eligibility Requirements: Coinbase requires affiliates to have a crypto-focused website or content channel, often with high monthly traffic (approximately 45,000 unique visitors). Other programs, like Gemini, may be less stringent, making them more accessible for smaller or emerging affiliates​.
• Unavailable in the UK: Coinbase’s program is currently closed to UK affiliates, limiting opportunities for those in this region. Competitors like Binance and Crypto.com, however, often have broader global accessibility​. ‍
• Shorter Cookie Duration: Coinbase’s 30-day cookie duration is relatively standard, but some competitors, such as Binance, offer a longer cookie period.

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Final Takeaways On The Coinbase Affiliate Program

The Coinbase Affiliate Program offers a lucrative 50% commission on trading fees, ideal for affiliates looking to tap into the growing cryptocurrency market. While the three-month commission limit and 30-day cookie duration may not suit affiliates seeking long-term income, Coinbase’s brand recognition and robust support make it a reliable option. For crypto-focused affiliates with a substantial audience, this program provides a competitive edge in an evolving financial landscape.