ExpressVPN, established in 2009, has become a leading provider in the VPN industry, offering affiliates the opportunity to earn commissions ranging from $13 to $36 per sale, depending on the subscription plan purchased by customers.
The global market value for Virtual Private Network (VPN) is estimated at US$72.89 billion in 2024, and it's expected to reach US$534 Billion by 2034. With Express VPN, affiliates have a 30-day cookie duration, which translates to a substantial window to convert referrals into sales.
With tools like Creator Hero, a creator storefront platform tailored for creators, showcasing brands like ExpressVPN alongside other recommended products becomes easier, allowing you to share trusted options your followers love.
The ExpressVPN Affiliate Program allows partners to earn commissions by promoting ExpressVPN’s services through unique tracking links. Affiliates receive commissions ranging from $13 to $36 per sale, depending on the subscription plan purchased, with no cap on earnings. The program also offers a 30-day cookie duration, dedicated affiliate support, and marketing materials to help maximize conversions.
As an Express VPN affiliate partner, you receive the following benefits:
The ExpressVPN Affiliate Program offers more than just high commissions—it provides additional perks that help affiliates maximize their earnings and grow their audience. Below are some key benefits that make this program stand out:
Affiliates receive their earnings on time every month, ensuring a steady revenue stream. Payments are made via PayPal, wire transfer, or other preferred methods, offering flexibility for global affiliates.
ExpressVPN is a leading brand in the VPN industry, known for its security, speed, and reliability. High demand and a well-optimized website help increase conversions, meaning more earnings for affiliates.
ExpressVPN works on Windows, Mac, iOS, Android, routers, and more, making it easy to promote to a wide audience. The broad device support ensures potential customers can use the service regardless of their preferred platform.
Affiliates sometimes get access to special promotions and seasonal offers, which can boost conversion rates. Limited-time discounts encourage customers to sign up faster, helping you earn more commissions.
A user-friendly affiliate portal allows you to track clicks, conversions, and earnings in real time. This helps you analyze performance and optimize your marketing strategies effectively.
Joining the ExpressVPN Affiliate Program is a straightforward process that anyone can follow. Here’s how to get started:
Go to the ExpressVPN Affiliate Program page at https://www.expressvpn.com/affiliates and fill out the application form. You’ll need to provide details about your website, marketing methods, and audience.
Once you submit your application, the ExpressVPN team will review it. If approved, you’ll receive access to your affiliate dashboard, where you can generate tracking links.
ExpressVPN provides promotional assets like banners, landing pages, and pre-made content. Use these materials to create engaging content and attract potential customers.
Share your unique affiliate link through your website, social media, email campaigns, or paid ads. The program’s 30-day cookie ensures you get credited for sales even if the user purchases later.
Once your referrals make a purchase, you start earning commissions ranging from $13 to $36 per sale. Payments are made monthly through PayPal, wire transfer, or other available methods.
To become an Express VPN affiliate partner, you can sign up through their affiliate network. Here are the details:
To become an Express VNP affiliate partner, consider the following requirements:
Meeting these criteria enhances your chances of being accepted into the Express VPN affiliate program.
While the ExpressVPN Affiliate Program offers strong earning potential, it has some drawbacks compared to other VPN affiliate programs. Below are some areas where it falls short:
1. Lower Commission Rate: Compared to NordVPN (up to 40% per sale) and Surfshark (40% for new sales + 50% for renewals), ExpressVPN’s commission structure (up to $36 per sale) is less competitive. Affiliates looking for long-term recurring commissions may find other programs more rewarding.
2. No Recurring Commissions: Unlike NordVPN (30% recurring commission on renewals) and Surfshark (50% on renewals), ExpressVPN only offers a one-time payout per sale. This means affiliates do not earn passive income from customer renewals.
3. No Tiered Performance Bonuses: Some VPN programs, like Surfshark, offer performance-based incentives for high-performing affiliates, increasing their earnings. ExpressVPN lacks a tiered system, making it less attractive for top-performing marketers.
4. Limited Cookie Duration Compared to Some Competitors: ExpressVPN provides a 30-day cookie duration, which is standard but lower than CyberGhost VPN’s 45-day and Surfshark’s 60-day cookie windows. Longer cookies allow affiliates to earn commissions even if a customer delays their purchase.
5. Limited Promotional Discounts: Competitors like NordVPN and CyberGhost frequently run seasonal promotions and discounts, which help affiliates boost conversion rates. ExpressVPN offers fewer discounts, making it harder to attract price-sensitive buyers.
While ExpressVPN is a strong affiliate program, those looking for higher commissions, recurring earnings, or performance-based bonuses may prefer programs like NordVPN, Surfshark, or CyberGhost.
The ExpressVPN Affiliate Program offers a competitive commission structure, strong conversion rates, and an extensive range of promotional tools. However, it has some limitations compared to other programs, such as a lower commission rate and the lack of recurring commissions.
Despite these drawbacks, its reputation for speed, security, and reliability makes it an attractive option for affiliates. By leveraging tools like Creator Hero, affiliates can seamlessly promote ExpressVPN and increase their revenue potential. Overall, it's a solid choice for those seeking reliable and straightforward affiliate opportunities.
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