Farfetch Affiliate Program: In-Depth Review, Pros, and Cons

Farfetch Affiliate Program: In-Depth Review, Pros, and Cons

The Farfetch Affiliate Program offers a lucrative opportunity for content creators to earn commissions by promoting high-end fashion brands. Farfetch, a global fashion marketplace, reported revenues of $2.3 billion in 2022, with over 3.7 million active customers across 190 countries. Affiliates can earn up to 7% commission on referred sales, with a 30-day cookie window. Farfetch's platform features more than 1,300 luxury brands, making it a top choice for fashion-forward audiences.

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What is the Farfetch Affiliate Program?

The Farfetch Affiliate Program allows content creators to earn commissions by promoting luxury fashion items available on Farfetch's global marketplace. Affiliates can earn up to 7% commission on referred sales and benefit from a 30-day cookie window. This program provides a great opportunity to collaborate with over 1,300 high-end brands featured on Farfetch.

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What Do You Get As A Farfetch Affiliate Partner?

As a Farfetch affiliate partner, you receive the following benefits:

• Commission percentage: 7% per sale
• Cookie duration: 30 days
• Access to creatives: Banners, product links, and other marketing materials
• Daily product feeds: Support for a variety of currencies
• Competitions and giveaways: Participate in exclusive affiliate events
• Regular newsletters: Stay updated on new arrivals, boutiques, features, and offers
• Global sales commission: Earn on all approved sales (excluding returns and cancellations)

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What Are The Benefits Of The Farfetch Affiliate Program?

The Farfetch Affiliate Program offers a variety of perks that go beyond just earning commissions, helping affiliates maximize their potential. From personalized support to unique promotional opportunities, the program is designed to provide affiliates with the tools they need for success.

Dedicated Affiliate Support

Affiliates receive personalized support from Farfetch's affiliate management team, ensuring any questions or issues are addressed promptly. This allows for smoother collaboration and optimized performance.

Global Reach

With Farfetch operating in over 190 countries, affiliates can tap into a worldwide audience. This extensive reach increases the chances of conversions, benefiting affiliates with a more diverse customer base.

Exclusive Promotions

Affiliates can take advantage of special promotions, offers, and giveaways, which enhance user engagement and improve sales performance. These opportunities help affiliates differentiate their content and boost conversions.

Regular Updates and Newsletters

Stay informed with regular newsletters that highlight the latest product arrivals, new boutique openings, and upcoming promotions. This allows affiliates to stay on top of trends and keep their audience engaged.

Comprehensive Marketing Tools

Affiliates have access to banners, links, and creatives to support their promotions. These ready-made marketing materials save time and ensure your promotions are aligned with the latest Farfetch branding.

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How To Become A Farfetch Affiliate Partner

Becoming a Farfetch affiliate partner is simple and only takes a few steps. Here’s how to get started:

1. Email Farfetch

‍Send an email to Farfetch (affiliates@farfetch.com) with the name and URL of your website or blog. This step is essential for the program team to review your site.

2. Wait for a Response

‍The Farfetch team will review your site and respond to your email within seven days. They will provide further instructions on how to join the affiliate program if your site meets the criteria.

3. Follow the Instructions

‍Once you receive approval, follow the instructions provided by the Farfetch team. You will receive details on how to access your affiliate dashboard and start promoting.

By completing these steps, you can become a Farfetch affiliate partner and start earning commissions from luxury fashion sales.

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Best Options To Sign Up For The Farfetch Affiliate Program  

Here’s an overview of where you can sign up for the Farfetch Affiliate Program, along with the details for each option:

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1. Farfetch Affiliate Program (Direct through Farfetch)  

• Commission Rate: 7% per sale
• Cookie Duration: 30 days
• Countries: Available globally in over 190 countries
• Sign Up URL: https://www.farfetch.com/qa/pag1987.aspx

‍Email Farfetch at their affiliate support with your website and URL for further instructions at affiliates@farfetch.com

‍2. Farfetch Affiliate Program via FlexOffers

• Commission Rate: 5.6% per sale
• Cookie Duration: 30 days
• Countries: U.S.
• Sign Up URL: https://www.flexoffers.com/affiliate-programs/farfetch-com-us-affiliate-program/

3. Farfetch Affiliate Program via Hareer Deals

• Commission Rate: 7%
• Cookie Duration: 30 days
• Countries: Bahrain, Egypt, Jordan, Kuwait, Oman, Qatar, Saudi Arabia, UAE
• Sign Up URL: https://www.hareerdeals.com/en/farfetch-affiliate-program

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What Are The Requirements Of Becoming A Farfetch Affiliate Partner?

‍To become a Farfetch affiliate partner, you need to meet the following requirements:‍

• Website or Blog: You must have an active and relevant website, blog, or online platform where you can promote Farfetch products. The site should align with Farfetch's luxury fashion and lifestyle branding.
• Quality Content: Your platform should feature high-quality, original content that caters to a fashion-forward audience. Websites with strong engagement, good traffic, and relevant audiences are more likely to be accepted.
• Relevant Niche: Affiliates with a focus on luxury fashion, style, beauty, or related niches are preferred. Farfetch looks for content creators who can authentically promote their products to a fashion-conscious audience.
• Compliance with Guidelines: You must adhere to Farfetch's affiliate program terms and conditions, including ethical promotion practices, using provided creatives, and avoiding prohibited content or methods (like spam or false advertising).

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Farfetch Affiliate Program Vs Other Brands

When comparing the Farfetch affiliate program to other major brands in the luxury fashion category, several key factors stand out, such as commission rates, cookie duration, and brand recognition.

‍Farfetch vs. Net-A-Porter  

• Commission Rate: Farfetch offers a commission rate of 7%, while Net-A-Porter provides a similar range of 6% depending on the affiliate program.
• Cookie Duration: Both Farfetch and Net-A-Porter offer a 30-day cookie duration, allowing affiliates a reasonable window to earn commissions on referred sales.
• Brand Strength: Farfetch has a broader reach, featuring over 1,300 luxury brands from around the world, whereas Net-A-Porter primarily focuses on established designers. This gives Farfetch an edge in terms of variety and global appeal.

Farfetch vs. MatchesFashion

• Commission Rate: Farfetch offers a 7% commission, while MatchesFashion typically offers a lower commission of around 4%.
• Cookie Duration: Both Farfetch and MatchesFashion offer a 30-day cookie window, ensuring similar opportunities for earning commissions.
• Product Range: Farfetch provides a more extensive product range, featuring new designers and emerging boutiques, while MatchesFashion focuses on a curated selection of high-end brands. Farfetch offers greater variety, making it more appealing for affiliates looking for diversity.

Farfetch vs. SSENSE

• Commission Rate: Farfetch offers 7% commission, while SSENSE provides a lower commission rate, generally ranging between 4-6%.
• Cookie Duration: Both Farfetch and SSENSE offer a 30-day cookie duration, which is the standard in the industry.
• Target Audience: Farfetch appeals to a wider global audience, with a large catalog of luxury brands across multiple categories, while SSENSE is known for its focus on streetwear and contemporary luxury fashion. Farfetch’s broader reach and brand variety make it more appealing to affiliates targeting a diverse audience.

Farfetch vs. Mytheresa  

• Commission Rate: Farfetch offers a 7% commission, while Mytheresa typically provides a higher commission rate of 8%.
• Cookie Duration: Both Farfetch and Mytheresa offer a 30-day cookie window, giving affiliates sufficient time to earn commissions.
• Global Presence: Farfetch has a broader global reach, operating in over 190 countries, while Mytheresa is more Europe-centric. This makes Farfetch more attractive to affiliates looking to target international customers.

‍In summary, Farfetch offers competitive commissions, a standard 30-day cookie duration, and a diverse range of luxury brands, making it a strong choice for affiliates. While other platforms like SSENSE and MatchesFashion may offer slightly lower commission rates, Farfetch’s broad global appeal and variety of luxury items give it an advantage in attracting affiliates seeking wider market potential.

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What Are The Drawbacks Of Farfetch’s Affiliate Program Compared To Other Similar Programs?

‍While the Farfetch Affiliate Program offers several benefits, there are a few drawbacks compared to other luxury fashion programs:

• Commission Rate: Farfetch offers a 7% commission, which is competitive but lower than other affiliate programs.
• Selective Approval Process: Farfetch has a stricter approval process compared to some platforms, making it more challenging for smaller affiliates or newer content creators to join.
• Luxury-Only Focus: Farfetch is dedicated to luxury fashion, which may limit appeal for affiliates who want to promote a broader range of products outside of the high-end market. Programs like Amazon Associates offer more product variety.
• Approval Wait Time: Farfetch requires affiliates to email their website and wait up to seven days for approval, unlike some platforms that provide immediate sign-up and approval options.

‍These factors may make it less accessible or appealing for those seeking faster approvals or broader product ranges.

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‍Final Takeaways On The Farfetch Affiliate Program

‍The Farfetch Affiliate Program offers a solid opportunity for affiliates to earn commissions by promoting luxury fashion items from a wide range of high-end brands. With a 7% commission rate and a 30-day cookie duration, affiliates have ample time to drive sales and maximize earnings. ‍Access to promotional tools, regular newsletters, and personalized support further enhances the experience. For fashion-focused affiliates, Farfetch provides a competitive and globally recognized platform to monetize their content effectively.