Milkshake vs Linktree: Features, Pricing & Which One Is Best for You

The main difference between Milkshake and Linktree is that their features target different audiences. For mobile-first bloggers or creators, Milkshake offers a unique opportunity to customize a card-based designed website where you can include about pages, recommendations, social media platforms, portfolio sites, media kits, and more. For creators, businesses, or marketers, Linktree offers a straightforward, clean, and user-friendly design to showcase a vertical link list from a single “link in bio”. 

In this article, we will explore key feature differences and a pricing comparison between Milkshake and Linktree, as well as pros, cons, and reviews for both platforms. Discover which alternative fits best for your profile.

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Core Attributes Of Link in Bio Platforms: Key Comparison Factors

Deciding which link in bio tool is the right fit for your profile or brand can be challenging, especially with so many alternatives available. Before making a decision, here are 5 key comparison factors to consider:

• Customization: The ability to personalize and customize all things related to your brand allows your profile style to stay consistent and coherent, maintaining a recognisable image throughout all platforms. 
• Set Up & User-friendliness: When dealing with multiple links at a time, an easy set up and user-friendly platform is a must to ensure a smooth experience for both creator / brand and audience.
• Monetization Features: By being able to sell digital products or manage affiliate marketing services through a link in bio tool, these platforms can help creators and businesses monetize their influence from a single link.
• Integrations: Essential third-party tools such as email marketing services, social media platforms, e-commerce integrations, and scheduling tools are a huge advantage to streamline workflows and improve user experience.‍
• Analytics: Understanding audience behavior is crucial when working with link in bio tools. As a creator or brand, you should be able to measure click-through rates, visitor demographics like location, gender, or age, traffic source, top-performing links, and more. These insights help you refine your social media marketing efforts and measure campaign effectiveness.

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Platform Comparison: Milkshake and Linktree

Common features of Milkshake and Linktree

Unlimited Links

Unlike most social media platforms, these two link in bio tools offer unlimited links in all plans for users to include as many URLs as they need.

Customization

To follow each creator’s personality and style, Milkshake and Linktree offer customizable design templates where users can change their fonts, colors, and even images. 

Analytics

For users, consumer behavior is a key indicator on what changes or developments they should explore in their strategy, to fit their audience’s needs best. This is why thorough analytics are best when measuring link popularity and audience demographics.

Free Plans

Both Milkshake and Linktree offer free versions with basic customization and analytics, ideal for creators or businesses who are just starting and rely on simple, easy, and effective link in bio platforms.

User-friendly Interface

Appealing to a user and its audience at the same time is crucial for link in bio tools. Providing an easy to use and understand experience, audiences benefit from a straightforward, intuitive experience.

QR Code Integration

Available in each platform’s free plan, a QR code integration can be beneficial to showcase your website or link tree in business cards, banners, and more.

Priority Support

For a faster, more personalized customer service, platforms like link in bio tools enable priority support in some of their paid plans to provide certain users an exclusive, high level experience.

SEO Integrations

Incorporating SEO practices in your digital marketing efforts helps drive targeted traffic and improve visibility for your website or content. 

Despite some differences, both Milkshake and Linktree focus on features like user-friendlyness, customizations, and free version plans to provide users a good experience.

Milkshake’s mobile-friendly website approach allows users not only to list unlimited links, but to share details about themselves and personal recommendations with an audience. Linktree, on the other hand, simplifies a brand or creator’s online presence with just one link, offering monetization features as well like affiliate marketing link integrations.

Key Feature Differences Between Milkshake and Linktree

1. Design & Navigation: Milkshake vs Linktree

For its card-based model, Milkshake uses a horizontal swipeable design to resemble a mini website in comparison to Linktree’s one scroll layout with links displayed in a vertical list. Milkshake suits users who aim for an interactive, website like and only mobile experience, whereas Linktree targets a simple and straightforward navigation style.

2. Customization: Milkshake vs Linktree

Milkshake works best for users wanting to customize their looks by adjusting colors, fonts, and images. However, customization is somewhat limited to the available templates. With the Lite plan you can remove Milkshake branding.

Linktree’s paid plans offer more advanced customization for each user to choose image, color, or animated backgrounds, button styles, and fonts.

3. Content Focus : Milkshake vs Linktree

Milkshake remains best for bloggers, creators, or entrepreneurs who want to deliver a content rich experience, whereas Linktree offers a quick, multi-link landing page best for businesses and marketers.

4. Monetization :Milkshake vs Linktree

For its website-like build, Milkshake does not have built-in monetisations tools, although it allows third party links integrations like PayPal Buy buttons. Linktree, on the other hand, includes monetization tools like a Tip Jar for donations and a Shopify product integration.

‍5. Analytics : Milkshake vs Linktree

With their Free plan, both platforms offer basic analytics to track links, views, and traffic source. Additional analytics like mailing list subscriptions, Google analytics, and more are available in both Milkshake and Linktree’s Pro plans.

6. Pricing: Milkshake vs Linktree

Milkshake offers a more budget-friendly Lite plan with $2.99 per month, focusing on removing branding, while Linktree's Starter plan costs $5 per month with more features.

For those looking for a free alternative with great aesthetics, Milkshake’s Free alternative can be a great start. For analytics focused creators, Linktree’s Pro plan at $9 per month offers extensive features.

7. Desktop Functionalities

For creators or brands looking to edit on the go, Milkshake is a great option. In contrast, users who favor desktop functionalities for a clearer platform view can leverage Linktree. 

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Platform Overviews

Milkshake Overview

Milkshake is a free mobile app that allows users to create a website-like site, on a customizable card-based design, to include about pages, links, social media platforms, images, videos, and more, all in one place. With its Pro and Pro+ plans (starting at $6.99 per month) creators can leverage SEO tools, 1 year analytics, mailing list integrations, priority customer support, personal domains, and more, to upscale their social media marketing efforts and deliver a user-friendly experience for their audience.

Milkshake Key Features Known For:

• Mobile-friendly Website Builder: Designed for mobile focused creators who want to create, edit, and upload content on the go without dealing with complex website builders.
• Customization: By being able to upload images as well as videos, creators and brands can completely showcase their style and personality with the ease of customizing a designed template when choosing colors and fonts.
• User-friendly: Its ease of use provides a simple, seamless experience when creating and customizing cards to your site. 
• Card-based Design: Milkshake’s card based design appeals to users who want more than just a  link list, but an interactive and personalized site.

Milkshake Customer Reviews 

4.5 (Google Play)

Pricing and Contract Length 

Pricing starts at $6.99/month, with a monthly commitment.

(Lite plan starting at $2.99 for only removing Milkshake’s branding)

Linktree Overview

For when social media platforms like Instagram or TikTok limit the amount of hyperlinks to add in a profile bio, Linktree provides a solution. Its user-friendly and intuitive set up collects multiple links in one vertical scroll list that provides a professional and clean way to share content like pdf guides or videos, or drive traffic to websites or multiple social media platforms.

Linktree is Best For: Managing and sharing multiple links through an easy to set up customizable landing page.

Linktree Key Features Known For

• Customization: Linktree offers basic and clean link customization with themes, colors, fonts, and button style designs. Starter, Pro, and Premium plans include more options like button colors, shapes, uploading your own background image / video, and more.
• Monetization Tools: Affiliate links can be used to promote products with up to 15% commission rates. Linktree also processes payments within the app and allows creators to receive tips or donations. 
• Unlimited Links: From its Free to Premium plan, Linktree offers unlimited links provided creators and businesses manage multiple destinations from one place.
• Social Media Integration: Platforms like Instagram, TikTok, Twitter, and more integrate seamlessly with tools like Linktree so creators and brands can showcase all their social media profiles.
• QR Code Integration: Users can generate QR codes to share their Linktree on banners, business cards, and other materials, for a modern and intuitive approach.
• Customer Support: Linktree’s fast response help center is available to all users, with Pro and Premium members receiving priority support.

Linktree Customer Reviews

4.4 (Capterra)

Pricing and Contract Length

Pricing starts at $5/month, with a monthly commitment.  

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Creator Hero Comparison

Creator Hero Overview

As an all-in-one influencer storefront platform, Creator Hero is ideal for content creators who want to monetize their influence through customized storefronts and affiliate marketing. For creators, this platform allows them to easily integrate their favorite products from 55K+ brands, access complex analytics, and manage affiliate links, all in one place. For brands, Creator Hero provides tools to find the right influencers to partner with, create drip campaigns, automate with Chat GPT, and so much more to maximize sales and increase ROI.

Key Features Known For

• Customizable Creator Storefront: Creator Hero allows users to build a fully branded storefront, making it seamless to showcase and sell products without needing a separate website.
• Analytics and Performance Tracking: The built-in analytics dashboard provides insights like store analytics on a single overview, for creators to refine their strategy for maximum profitability.
• UGC Content Library: Its automatic post capture feature enables brands to view all influencer posts from the content library in order to download images and videos and leverage UGC to boost ROI. 
• CRM: Creator Hero uses a sophisticated and automated influencer manager software, to manage influencer relationships at scale.

Pricing and Contract Length

Pricing starts at $19/month, with a monthly commitment.  

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Milkshake vs Linktree vs Creator Hero:

When it comes to choosing the right link-in-bio tool, creators and businesses have various options depending on their needs, whether it’s showcasing content, driving traffic, or monetizing their influence. Milkshake, Linktree, and Creator Hero each offer unique features, pricing plans, and benefits that cater to different types of profiles.

Milkshake is great for customizable mobile websites, Linktree excels at simple and user-friendly link management, and Creator Hero is ideal for influencer monetization. In the end, each platform serves a different purpose. If your goal is to maximize earnings as a creator, Creator Hero can be the strongest choice.

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Pros and Cons of Milkshake and Linktree

Pros

Cons

Milkshake vs Linktree: Pros and Cons

Both Milkshake and Linktree offer valuable solutions for creators ready to organise and personalize their many link destinations. For a visually appealing, mobile-first design, Milkshake remains a budget-friendly alternative for your audience to navigate your personalized cards in an interactive and fun way, although its paid plans do not offer yet a free trial to test some of these features. Linktree, on the other hand, takes the lead when opting for a more robust link management tool with advanced analytics, extensive integrations, and ideal customer service.

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Milkshake and Linktree Free Tools Comparison

Free tools like customization and analytics play a crucial role for brands and creators when building audience relationships on budget-friendly platforms. 

Not only personalizing the place where your content is showcased helps your profile and online personality look and remain professional, but analytics like traffic source or click amounts allow you to understand your audience’s behaviour and preferences to best target their needs with your content creation.

Here are what Milkshake and Linktree’s free plans have to offer:

Milkshake Free Tools:

• Mobile-first website builder
• Customizable cards for text, images, videos, and links.
• Design templates
• Basic insights (link clicks and card views)

Linktree Free Tools:

• Unlimited links
• Basic customization with themes
• Basic analytics (views and clicks)
• Embedded media (YouTube, Spotify, etc.)
• Social media icons

Although Milkshake’s focus remains on a customizable card-based design, and Linktree on customizable themes for a one scroll link list, both platforms provide creative and intuitive options to maintain a clean look. Insights like link clicks and views remain basic for both, and Linktree users benefit from unlimited links and an embedded social media feature.

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Final Thoughts on Milkshake vs Linktree

Both Milkshake and Linktree offer unique alternatives as link in bio tools, targeting different types of creators, brands, and marketers. For mobile-first, visual content relying bloggers, or influencers, Milkshake might be a great budget-friendly option to aesthetically showcase content with a card-based design. In contrast, businesses and brands may benefit best from a more robust alternative like Linktree, with complete analytics and a clear one page vertical scroll. Data-driven creators can also benefit from this platform’s Tip Jar for collecting tips and donations, and may explore its Pro plan on a 7-day free trial, which Milkshake does not yet offer.

Ultimately, for users focused on aesthetics and content, Milkshake might be a great option to explore, whereas Linktree can be best for those focused on simplicity and monetization.

Explore our complete Stan Store vs Linktree comparison and discover new platforms to get a deeper understanding of which one aligns best with your needs.