Purple Mattress Affiliate Program: In-Depth Review, Pros, and Cons

The Purple Mattress Affiliate Program offers an exciting opportunity for content creators to earn lucrative commissions in the booming mattress and sleep industry, projected to reach $48 billion by 2029. 

With commission rates reaching up to 15% per sale and a generous 30-day cookie duration, this program is ideal for creators targeting wellness, lifestyle, and home improvement niches. Partnering with innovative brands like Purple Mattress allows you to capitalize on the growing demand for sleep solutions. 

With tools like Creator Hero, a creator storefront platform tailored for creators, showcasing brands like Purple Mattress alongside other recommended products becomes easier, allowing you to share trusted options your followers love.

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What is the Purple Mattress Affiliate Program?

The Purple Mattress Affiliate Program is a partnership initiative that allows content creators, bloggers, and influencers to earn commissions by promoting Purple’s innovative sleep products, including mattresses, pillows, and bedding accessories. 

Affiliates can earn competitive commissions on referred sales, supported by a 30-day cookie duration and marketing assets to drive engagement. This program is tailored for creators in the wellness, lifestyle, and home improvement niches, offering a seamless way to monetize their audience.

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What Do You Get As A Purple Mattress Affiliate Partner?

• Commission Percentage: Earn up to 15% commission on every referred sale.
• Cookie Duration: Benefit from a generous 30-day cookie window to track referrals and maximize conversions.
• Marketing Assets: Access high-quality banners, promotional materials, and creatives to support your campaigns.
• Affiliate Dashboard: Use a user-friendly platform to monitor clicks, sales, and earnings in real-time.
• Dedicated Support: Get assistance from a team of affiliate experts to help optimize your performance.‍
• Product Discounts: Occasionally enjoy special deals or discounts to better understand and promote Purple products.

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What Are The Benefits Of The Purple Mattress Affiliate Program?

High Conversion Rates

Purple’s innovative products and trusted brand reputation ensure strong customer interest, resulting in higher conversion rates for affiliates. Their focus on quality sleep solutions makes it easier to turn clicks into sales.

Exclusive Promotions

Affiliates gain access to special promotions and discounts that can be shared with their audience. These time-limited deals help incentivize purchases and boost your earnings.

Global Reach

With the growing popularity of Purple products worldwide, affiliates can tap into international markets, expanding their potential customer base and revenue streams.

Flexible Payout Options

Affiliates enjoy convenient and reliable payout methods, ensuring you get your earnings quickly and efficiently. This flexibility helps streamline your revenue management.

Brand Trust and Recognition

Purple’s reputation as a leader in the mattress industry strengthens your promotional efforts. Partnering with a credible brand builds trust with your audience, making it easier to drive sales.

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How to Become A Purple Mattress Affiliate Partner

Step 1: Sign Up on Their Affiliate Platform

Visit the Purple Mattress affiliate page (https://purple.com/affiliate-program) and complete the application form. You'll need to provide basic details, including your website URL, social media handles, and audience demographics.

Step 2: Wait for Approval‍

Once you’ve applied as a creator on their official affiliate network, Impact, your application will be reviewed based on content, audience, and alignment with the brand's values. Approvals typically take a few days.

Step 3: Access Your Dashboard‍

After approval, you'll receive login credentials for the affiliate dashboard. Here, you can track your performance, generate affiliate links, and download marketing assets.

Step 4: Start Promoting‍

Use your unique affiliate links to promote Purple’s products through your blog, social media, or email campaigns. Focus on engaging content that resonates with your audience.

Step 5: Earn Commissions‍

As customers make purchases using your affiliate links, you'll earn commissions that can be tracked and withdrawn via the dashboard.

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Best Option To Sign Up For The Purple Mattress Affiliate Program

As an affiliate, you can work solely with Impact to access tracking, reporting, and marketing materials directly from Purple.

• Commission Rate: Up to 15% per sale.
• Cookie Duration: 30 days.
• Countries Accessible: Available in the United States, Canada, and select international markets.‍
• Sign-Up URL: https://purple.com/affiliate-program

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What Are The Requirements Of Becoming A Purple Mattress Affiliate Partner?

To become a Purple Mattress affiliate partner, you generally need to meet the following requirements:

• Online Presence: You must have an established online platform such as a website, blog, or active social media accounts.
• Audience Alignment: Your audience should align with Purple's target market, which includes individuals interested in better sleep, comfort, wellness, and home improvement.
• Content Quality: Affiliates must produce high-quality content that promotes Purple’s products in a positive and informative manner. Purple looks for partners who can create engaging and relevant content, such as reviews, guides, and product promotions.
• Approval from Impact Network: Since Purple Mattress uses the Impact affiliate network exclusively, you will need to apply through Impact and be approved as an affiliate partner. This may require providing details about your platform and how you intend to promote their products.
• Compliance with Program Terms: Affiliates must comply with Purple’s affiliate marketing policies and terms of service, including ethical promotion practices and transparent communication about affiliate links and commissions.

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Purple Mattress Affiliate Program vs Other Brands

Purple Mattress VS Saatva  

• Commission Rate: Saatva offers a 7% commission, while Purple Mattress’ 15% provides additional promotional tools and more extensive marketing support to help affiliates increase their earnings.
• Cookie Duration: Saatva offers a 90-day cookie duration, which is longer than Purple Mattress’ 30-day duration, offering affiliates more time to earn commissions from referred traffic.
• Unique Feature: Saatva emphasizes eco-friendly materials and premium luxury mattresses, appealing to environmentally-conscious buyers seeking comfort and sustainability. Purple Mattress differentiates itself by focusing on its patented Hyper-Elastic Polymer technology, providing unique comfort and support for a health-conscious audience.

Purple Mattress VS Leesa

• Commission Rate: Purple Mattress offers up to 15% commission per sale, while Leesa provides a lower commission of around 2%, making Purple a more rewarding option for affiliates in terms of earnings.
• Cookie Duration: Purple Mattress has a 30-day cookie duration, which is standard in the industry. Leesa, on the other hand, offers a more generous 45-day cookie window, giving affiliates additional time to earn commissions from referred sales.
• Unique Feature: Purple Mattress differentiates itself with its patented Hyper-Elastic Polymer technology, designed to offer unique comfort and support, particularly for health-conscious consumers. Leesa, known for its eco-friendly approach, focuses on sustainability and social responsibility, offering mattresses made with renewable materials and a strong commitment to giving back through their "One Earth" initiative.

Purple Mattress VS Nectar Sleep

• Commission Rate: Purple Mattress offers a competitive 15% commission rate, making it one of the most lucrative programs in the mattress affiliate space. Nectar Sleep, in comparison, provides an 8% to 12% commission per sale, which can be appealing but falls slightly short of Purple Mattress's higher earning potential.
• Cookie Duration: Both Nectar Sleep and Purple Mattress offer a 30-day cookie duration which provides affiliates a standard earning window to track and earn commissions on referred sales.
• Unique Feature: Purple Mattress is celebrated for its patented Hyper-Elastic Polymer technology, delivering unmatched comfort and pressure relief for health-conscious customers. Nectar Sleep, on the other hand, stands out with its industry-leading 365-night trial and Forever Warranty™, appealing to buyers seeking long-term value and reassurance in their purchase.

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What Are The Drawbacks Of The Purple Mattress Affiliate Program Compared To Other Similar Programs?

1. Limited Cookie Duration: Purple's 30-day cookie duration is standard, but some brands like Saatva offer a longer 90-day duration, which gives affiliates more time to earn commissions on referred traffic.
2. Niche Market: Purple’s focus on wellness, comfort, and tech-driven sleep products appeals mainly to a specific audience. Other brands like Leesa may have broader appeal with their luxury or eco-friendly products, attracting more diverse consumer groups.
3. High Competition: The mattress affiliate industry is highly competitive, with many other established brands like Saatva offering similar or slightly better affiliate terms. This could make it harder for affiliates to stand out or convert sales.
4. Fewer Promotional Offers: Purple tends to have fewer seasonal promotions or special deals compared to brands like Leesa, which may run sales events more frequently, providing affiliates with additional opportunities to promote and earn.

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Final Takeaways on The Purple Mattress Affiliate Program

In conclusion, the Purple Mattress Affiliate Program offers competitive commission rates, a solid 30-day cookie duration, and a range of marketing tools to help affiliates succeed. While the program's shorter cookie window and niche focus might be seen as limitations compared to some competitors, its unique product offering and high conversion rates make it an appealing choice for influencers in the wellness and home improvement spaces. 

For similar lucrative opportunities, check out Creator Hero’s 10 best sleep affiliate programs and tap into the growing multi-billion-dollar sleep industry.