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Photography continues to shine as a lucrative niche, with the US photography market valued at around $14 billion and expected to grow by over 5% annually, partly fueled by brands partnering with content creators like you to enhance their digital presence. With affiliate programs offering commission rates from 5% up to 20%, there’s tremendous earning potential for creators who can blend art with influence.
With tools like Creator Hero, a storefront platform tailored for creators, it’s easier than ever to showcase your recommended Photography brands alongside other products your followers love, creating a personalized storefront to drive engagement and earnings. In this article, we’ll cover the best US craft influencer affiliate programs, including details on features, commission rates, pros, cons, and how to join.
B&H Photo Video, one of the largest photo and video equipment retailers in the US, brought over $460 million in annual revenue in 2023. This brand is a trusted source among photographers for quality gear, from cameras to lighting kits.
30 days
With high average order values, affiliates can earn strong commissions. B&H offers a wide range of equipment for various photography needs, giving you more potential to market different products.
While commission rates are reasonable, they may not be as high as some other brands, especially on lower-priced items.
B&H is well-regarded for its vast inventory, expert customer service, and high-quality products, making it a reliable brand in the photography world.
The B&H affiliate program also provides unique banner ads and creatives, making it easier to promote products that stand out visually.
B&H looks for photographers and videographers who create high-quality, in-depth content, including product reviews, tutorials, or gear showcases.
https://www.bhphotovideo.com/find/shared/affiliates.jsp
Adorama, a US-based retailer with annual revenue exceeding $100 million, is a go-to for professional photographers and hobbyists alike, offering top-notch gear and educational resources.
30 days
Adorama’s longer cookie duration allows you more time to convert referrals into sales, boosting potential earnings.
Not all products qualify for the top rate, so earnings may vary depending on what you promote.
Adorama is unique for its educational content, including in-depth tutorials and webinars, which can provide affiliates with great content ideas.
With an active social media presence, Adorama frequently collaborates with affiliates on social campaigns, giving extra exposure opportunities.
Adorama seeks creators with educational and product-based content who can share in-depth insights on photography and videography gear.
https://www.adorama.com/g/adorama-affiliate-program
GoPro, known for its versatile action cameras, has revolutionized content creation. It’s a top choice for creators capturing dynamic content, from sports to travel.
30 days
GoPro’s high brand recognition and the broad appeal of its products make it easier to convert audiences interested in action-packed content and vlogging.
The commission rate is modest, which may be a limitation for affiliates promoting high-ticket items compared to other brands.
GoPro is famous for its rugged cameras designed for high-intensity environments, ideal for creators specializing in travel, sports, and adventure photography.
GoPro’s affiliate program includes unique creative assets and a helpful dashboard for tracking, optimizing, and managing affiliate links effectively.
GoPro seeks creators who focus on adventure, outdoor activities, and action sports content, especially those who showcase how to use GoPro gear for unique perspectives and active lifestyles.
https://gopro.com/en/us/legal/gopro-affiliate-program
Samy’s Camera, a trusted name in California’s photography industry, generates roughly $100 million annually in sales, specializing in both consumer and professional photo gear.
30 days
Samy’s offers competitive rates and broad access to the newest photography gear, plus occasional rentals which are helpful for content creation.
Its reach may be less compared to larger brands, limiting audience recognition outside of California.
Samy’s offers unique access to used and refurbished products, making it appealing for creators catering to budget-conscious audiences.
Their affiliate program includes marketing tips and conversion tips, making it easier for newer affiliates to optimize their promotions.
Samy’s seeks influencers who engage with diverse audiences, particularly those emphasizing budget-friendly and refurbished equipment.
https://www.shareasale.com/shareasale.cfm?merchantID=61234
MPB is a leading marketplace for used photo and video gear, making high-quality equipment affordable. Their estimated annual revenue surpasses $40 million.
7 days
With competitive commissions and a strong brand reputation, MPB is ideal for influencers focused on sustainability and affordability.
Limited to used gear, which may not appeal to all creators seeking brand-new equipment.
MPB stands out as a sustainable, budget-friendly option, with an extensive selection of pre-owned gear vetted for quality.
MPB’s affiliate program has a unique niche appeal, as it caters specifically to eco-conscious audiences and value-seeking creators.
MPB partners with creators who emphasize sustainable choices and budget-friendly content, including those who showcase how to achieve great results with used equipment.
https://www.mpb.com/en-us/info/affiliates
KEH Camera, one of the largest resellers of pre-owned camera equipment, generates an estimated $8.2 million annually by offering quality used equipment to photographers.
30 days
With a reputation for quality pre-owned gear, KEH appeals to content creators targeting budget-conscious photographers and eco-friendly buyers.
The limited range of new products may not attract creators focused on promoting the latest technology.
KEH stands out for its rigorous quality assurance on used products and its 180-day warranty, ensuring high trust in its gear.
KEH frequently runs sales on select categories, which affiliates can leverage to drive increased conversions.
KEH collaborates with creators who promote sustainable photography solutions, budget options, and those who provide gear reviews for beginner and intermediate photographers.
https://www.shareasale.com/shareasale.cfm?merchantID=66875
Moment, a photography and video gear brand, has grown significantly in recent years, fueled by its high-quality accessories and educational courses for creators.
30 days
Moment’s niche in mobile photography and accessories opens up unique promotion opportunities, especially for creators focused on mobile gear.
As a specialized brand, it may not appeal to those looking for full-sized professional cameras or equipment.
Moment is known for its high-quality mobile lenses, making it ideal for influencers emphasizing smartphone photography.
Moment’s affiliate program includes social media and creative assets, providing content creators with resources to streamline promotion.
Moment works with creators who focus on mobile photography, content creation on the go, and those who promote education in photography.
https://www.shopmoment.com/pages/affiliates
Adobe, the global leader in creative software, drives over $19 billion in annual revenue, with products like Photoshop, Lightroom, and Premiere Pro, making it essential for photographers, videographers, and creators worldwide.
30 days
Adobe’s strong brand reputation and comprehensive suite of creative tools make it appealing for a broad range of content creators looking to monetize high-quality products.
Subscription-based pricing may be a deterrent for some audiences, especially those looking for one-time purchases instead of monthly costs.
Adobe’s program is unique in that it covers an entire suite of creative tools, enabling creators to earn commissions on software that is essential across multiple fields, from photography to graphic design.
Adobe often runs promotions that affiliates can share, like discounts on Creative Cloud, making it easier to attract audiences interested in high-quality, professional-grade editing tools.
Adobe seeks creators who focus on digital art, photography, videography, and tutorials on software usage, especially those who can showcase creative editing techniques and software proficiency.
https://www.adobe.com/affiliates.html
Peak Design, a well-known brand in camera bags and accessories, has a devoted following among photographers and travelers. Their eco-conscious business practices have also attracted many sustainability-focused creators.
30 days
Peak Design’s long cookie duration and premium products can lead to higher conversion rates for affiliates targeting quality-conscious audiences.
Since Peak Design specializes in bags and accessories, it may not appeal to affiliates looking for full photography gear.
Peak Design’s reputation for quality, eco-friendly production, and lifetime warranty sets it apart in the photography accessories space.
Their affiliate program also offers sustainability-oriented marketing materials, making it easier for eco-conscious creators to promote.
Peak Design seeks creators who focus on sustainable practices, travel, and quality gear, particularly those with a focus on camera accessories and everyday carry items.
https://peakdesign.zendesk.com/hc/en-us/articles/207943586-Affiliate-Program-Rules
Skylum, known for its AI-powered photo editing software, has garnered attention for making professional editing tools accessible. This year, the brand surpassed $18 million in annual revenue.
90 days
With high commissions and a leading product in photo editing, Skylum is ideal for creators targeting audiences interested in post-production.
As a software-only brand, it may not suit affiliates focused on physical photography gear.
Skylum’s Luminar AI is known for simplifying complex editing techniques, appealing to a wide range of photographers from beginners to pros.
Their affiliate program includes frequent updates on industry trends and AI developments, giving affiliates more to share with their audiences.
Skylum collaborates with creators who focus on photo editing tutorials, software reviews, and enhancing creative photography techniques.
https://skylum.com/affiliates
With the booming photography industry and growing digital demand, affiliate programs offer significant potential for creators like you to monetize your craft. These top photography affiliate programs provide unique opportunities through competitive commissions, diverse product offerings, and exclusive benefits, empowering you to align with brands that fit your style and audience.
Whether you’re focused on gear, software, or sustainable solutions, each program brings a unique advantage. Explore these partnerships, leverage your influence, and turn your passion into a profitable venture.
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