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Top 10 Best US Watch Influencer Affiliate Programs 

The US watch market is thriving, projected to reach over $21 billion in 2024. As a content creator, this is a great opportunity for you to tap into affiliate programs offered by top brands like Swarovski, Michael Kors, and Kay Jewelers and earn competitive commissions. 

With tools like Creator Hero, a storefront platform designed for creators, it’s easier than ever to showcase your recommended watch brands alongside other products your followers love. Plus, with Creator storefront analytics, you can track performance in real time, gaining valuable insights into which products are resonating most with your audience and optimizing your store for maximum engagement and earnings.

In this article, we’ll cover the best watch affiliate programs for creators, including features, commission rates, pros, cons, and the steps to join these exclusive partnerships. Empower your audience with trusted, high-quality brands while increasing your own earnings.

U.S. Watch Market (2013 -2025)

1. Flex Watches Affiliate Program 

Flex Watches is known for its bold, customizable timepieces, with a focus on social impact. For every purchase, a portion of the sales is donated to a charity of the customer’s choice. This unique blend of fashion and philanthropy makes Flex Watches stand out in the watch industry.

Products or Services:

  • Customizable watches
  • Colorful designs
  • Charity-focused collections

What You Get:

  • Up to 10% commission
  • Seasonal promotions for affiliates
  • Free or discounted products for influencers
  • Access to limited edition collaborations

Cookie Duration:

30 days

Benefits:

Flex Watches allows influencers to promote both style and social impact, making it appealing to audiences that value philanthropy. The brand offers competitive commissions and unique promotions tied to charitable causes.

Drawbacks:

The focus on charity may limit its appeal to influencers primarily focused on luxury or high-end fashion.

Known For / Unique About This Program:

Flex Watches lets consumers choose the charity they want to support with every purchase, offering a distinct purpose-driven shopping experience.

Other Interesting Details:

Affiliates can tie promotions to specific social causes or awareness months, giving them the ability to create engaging and impactful content.

Type of Influencers the Brand is Looking For:

Flex Watches looks for influencers who focus on lifestyle, fashion, or charity and have an audience that resonates with social impact and bold designs.

Sign-up URL for Affiliate Program:

https://www.ascendpartner.com/affiliate/registration? 

2. Swarovski Affiliate Program

Swarovski, a global luxury brand best known for its crystal-embellished jewelry, also offers a line of watches that combine elegance and functionality. The company generated €1.8 billion in revenue in 2022, with watches being a key component of its accessories line.

Products or Services:

  • Crystal-embedded luxury watches
  • Jewelry and fashion accessories

What You Get:

  • Up to 8% commission on sales
  • Early access to new collections and Swarovski collaborations
  • Invitations to exclusive affiliate events
  • Personalized affiliate support

Cookie Duration:

30 days

Benefits:

Swarovski offers a long cookie duration and commissions on luxury products, making it a great fit for influencers who focus on high-end fashion and lifestyle content.

Drawbacks:

The brand’s high-end pricing may limit its appeal to certain audiences, especially those more interested in affordable or casual watches.

Known For / Unique About This Program:

Swarovski watches stand out for their incorporation of luxury crystals, offering a unique blend of elegance and everyday style.

Other Interesting Details:

Affiliates can leverage Swarovski’s frequent celebrity partnerships and limited-edition collaborations for high-impact content opportunities.

Type of Influencers the Brand is Looking For:

Swarovski looks for influencers who focus on fashion, luxury, and lifestyle, with an audience interested in elegant, high-end accessories.

Sign-up URL for Affiliate Program powered by FlexOffers:

https://www.flexoffers.com/affiliate-programs/swarovski-affiliate-program/

3. LIV Swiss Watches Affiliate Program

LIV Swiss Watches is a luxury watch brand known for its high-quality Swiss-made timepieces, blending craftsmanship with modern design. The brand is built around creating durable and bold watches for adventurers and watch enthusiasts alike.

Products or Services:

  • Swiss-made automatic watches
  • Limited edition timepieces
  • Bold, rugged designs

What You Get:

  • Up to 10% commission
  • 45-day cookie duration
  • Access to exclusive affiliate promotions
  • Early access to new collections and limited editions

Cookie Duration:

90 days

Benefits:

LIV Watches offers one of the highest cookie lengths and promotes a sense of exclusivity with its limited-edition releases, making it attractive to influencers with a focus on luxury, adventure, and exclusivity.

Drawbacks:

The rugged and bold designs may not appeal to all audiences, particularly those looking for more classic or understated timepieces.

Known For / Unique About This Program:

LIV is known for its dedication to craftsmanship, with all watches being designed and assembled in Switzerland. The brand emphasizes adventure, durability, and exclusivity.

Other Interesting Details:

LIV Swiss Watches often releases limited-edition models, giving affiliates the opportunity to promote exclusive timepieces and create urgency in their marketing.

Type of Influencers the Brand is Looking For:

LIV is looking for influencers in the luxury, adventure, and lifestyle spaces, particularly those with an audience that appreciates high-quality Swiss craftsmanship and bold designs.

Sign-up URL for Affiliate Program:

https://www.shareasale.com/shareasale.cfm?merchantID=77640

4. Kay Jewelers Affiliate Program

Kay Jewelers is one of the largest jewelry retailers in the U.S., with a network of more than 1,000 stores. Known for its commitment to quality and customer service, Kay Jewelers generated billions through its offerings of watches, rings, and fine jewelry.

Products or Services:

  • Fine jewelry
  • Luxury and fashion watches
  • Engagement rings

What You Get:

  • Up to 7% commission
  • Early access to new collections
  • Personalized affiliate support
  • Invitations to exclusive promotions and events

Cookie Duration:

30 days

Benefits:

Kay Jewelers offers strong brand recognition and appeals to a wide range of audiences, from luxury watch collectors to couples looking for engagement rings.

Drawbacks:

The commission rate may be lower compared to other high-end brands, limiting the earning potential for affiliates targeting luxury shoppers.

Known For / Unique About This Program:

Kay Jewelers is known for its comprehensive jewelry and watch collections, appealing to both luxury buyers and those seeking everyday elegance.

Other Interesting Details:

Kay frequently runs engagement and wedding-related campaigns, making it a prime option for influencers in the wedding or luxury fashion space.

Type of Influencers the Brand is Looking For:

Kay Jewelers is seeking influencers in fashion, luxury, and lifestyle, especially those focused on relationships, weddings, and special occasions.

Sign-up URL for Affiliate Program:

https://www.kay.com/kay-affiliate-program

5. Watch Gang Affiliate Program

Watch Gang is a subscription-based service that sends members a new watch every month, with watches ranging from luxury brands to lesser-known designers. The company generated over $8 million in revenue by 2024, appealing to watch enthusiasts who love variety.

Products or Services:

  • Monthly watch subscription service
  • Access to a variety of watch brands

What You Get:

  • $27 per lead
  • Free membership for influencers
  • Access to exclusive giveaways and contests
  • Early access to limited-edition watches

Cookie Duration:

30 days

Benefits:

Watch Gang’s subscription model offers affiliates a recurring revenue opportunity, making it perfect for influencers with a highly engaged audience who love new products.

Drawbacks:

The subscription model may not appeal to audiences who prefer to purchase individual watches rather than subscribe.

Known For / Unique About This Program:

Watch Gang’s unique subscription service introduces members to new watches every month, offering a continuous stream of fresh content for influencers.

Other Interesting Details:

Affiliates can take advantage of Watch Gang’s exclusive giveaways to create excitement and engagement among their followers.

Type of Influencers the Brand is Looking For:

Watch Gang looks for influencers in the lifestyle, fashion, and tech space, particularly those with an audience interested in variety and discovery.

Sign-up URL for Affiliate Program:

https://www.ascendpartner.com/affiliate/registration?

6. Spinnaker Watches Affiliate Program

Spinnaker Watches offers a collection of marine-inspired timepieces that combine rugged durability with elegant design. The brand has grown steadily, appealing to adventure seekers and fashion-forward individuals alike.

Products or Services:

  • Marine-inspired watches
  • Vintage and modern styles

What You Get:

  • Up to 10% commission
  • Early access to new collections
  • Personalized affiliate support
  • Special discounts for affiliates

Cookie Duration:

10 days

Benefits:

Spinnaker’s niche designs and maritime themes appeal to adventurous influencers who cater to outdoor, sports, and exploration-focused audiences.

Drawbacks:

The brand’s specific design focus may limit its appeal to general lifestyle influencers.

Known For / Unique About This Program:

Spinnaker is known for its nautical-inspired watches, appealing to adventurers and watch enthusiasts with a passion for the sea.

Other Interesting Details:

Affiliates can use the maritime theme to create immersive storytelling content that resonates with travel and adventure fans.

Type of Influencers the Brand is Looking For:

Spinnaker looks for influencers with a focus on travel, adventure, sports, and exploration, particularly those whose audience is drawn to rugged, yet stylish timepieces.

Sign-up URL for Affiliate Program:

https://spinnaker-watches.com/pages/spinnaker-rakuten-affiliate-program-page

7. S Force Watches Affiliate Program

S Force Watches is a luxury brand known for its bold, oversized designs that make a statement. The company has developed a loyal following among those who seek standout fashion pieces.

Products or Services:

  • Luxury, oversized watches
  • Fashion-forward accessories

What You Get:

  • Up to 20% commission
  • Free or discounted products for influencers
  • Early access to new collections

Cookie Duration:

30 days

Benefits:

S Force offers high commission rates and a product line that stands out in the luxury market, making it a great fit for influencers focused on bold, statement-making fashion.

Drawbacks:

The oversized designs may not appeal to all demographics, limiting the brand's reach in some segments of the market.

Known For / Unique About This Program:

S Force Watches is known for its oversized, bold designs, appealing to influencers and audiences who embrace a strong fashion statement.

Other Interesting Details:

Affiliates can highlight the brand's bold designs in their fashion-forward content, creating high-impact visual promotions.

Type of Influencers the Brand is Looking For:

S Force looks for fashion influencers who have an audience that appreciates bold, oversized luxury watches and statement accessories.

Sign-up URL for Affiliate Program:

https://s-force.com/pages/brand-ambassadors-program-terms-and-conditions

8. Fossil Affiliate Program

Fossil is a renowned American fashion brand known for its accessible yet stylish timepieces, achieving a revenue of over $259 million in 2024. The brand appeals to a broad demographic with its innovative smartwatch collections.

Products Or Services:

  • Fashion watches
  • Smartwatches
  • Accessories and jewelry

What You Get:

  • Up to 12% commission on sales
  • Discounts for affiliates on Fossil products
  • Early access to new arrivals and holiday collections
  • Dedicated affiliate support team

Cookie Duration:

24 hours

Benefits:

Fossil offers versatile product lines and accessible price points, providing a high conversion potential for affiliates across different demographics.

Drawbacks:

Commission rates may be lower compared to high-end brands, limiting earning potential per transaction for higher-value affiliates.

Known For / Unique About This Program:

Fossil’s smartwatch line is a standout in the fashion watch sector, appealing to tech enthusiasts and trend-conscious buyers.

Other Interesting Details:

Affiliates can leverage seasonal promotions and collections to maintain engagement, perfect for fashion-oriented audiences.

Type Of Influencers The Brand Is Looking For:

Fossil seeks creators with a stylish, youthful following, particularly those focusing on fashion, lifestyle, or technology.

Sign-up URL for Affiliate Program:

https://www.fossil.com/en-us/asset_affiliate.html

9. Citizen Watches Affiliate Program

Citizen, a leader in eco-friendly timepieces, is a Japanese brand established in 1930, with an annual revenue of over €1 billion. The brand’s Eco-Drive technology appeals to environmentally conscious consumers.

Products Or Services:

  • Eco-Drive watches
  • Luxury timepieces
  • Outdoor and sports watches

What You Get:

  • 1.6% commission rate
  • Special discounts on eco-friendly products
  • Access to limited-edition promotions
  • Personalized affiliate manager

Cookie Duration:

30 days

Benefits:

With a lengthy 30-day cookie duration, Citizen affiliates have ample opportunity to benefit from repeat visits and delayed conversions.

Drawbacks:

Citizen’s eco-drive technology appeals to a niche market, which may limit the brand’s relevance for certain types of audiences.

Known For / Unique About This Program:

Citizen’s Eco-Drive technology is unique in the watch industry, setting it apart as a sustainable luxury option.

Other Interesting Details:

Affiliates can promote Citizen as a sustainable choice, appealing to eco-conscious consumers and enhancing content targeting green living.

Type Of Influencers The Brand Is Looking For:

Citizen looks for creators focused on sustainability, outdoor adventures, or eco-friendly lifestyles, particularly those with engaged, environmentally conscious audiences.

Sign-up URL for Affiliate Program:

https://publisherprobeta.flexoffers.com/signup/accountInfo?RID=1266046&aid=212037

10. Michael Kors Affiliate Program

Michael Kors, an American brand renowned for its luxury fashion, offers a wide selection of watches that appeal to trend-savvy consumers, with a 2021 revenue of $2.9 billion. Known for accessible luxury, Michael Kors resonates globally.

Products Or Services:

  • Fashion watches
  • Smartwatches
  • Designer accessories

What You Get:

  • Flat 6% on all items
  • Seasonal promotions exclusive to affiliates
  • Access to exclusive collections and influencer events
  • Personalized affiliate support

Cookie Duration:

14 days

Benefits:

Michael Kors offers strong brand appeal across various age groups, with versatile collections that fit both classic and modern tastes.

Drawbacks:

The brand’s mainstream appeal may limit its exclusivity, which might not appeal to affiliates focusing on high-end, niche luxury.

Known For / Unique About This Program:

Michael Kors combines fashion with functionality, especially with its trendy smartwatch line, creating appeal for both fashion and tech-focused audiences.

Other Interesting Details:

Michael Kors frequently collaborates with celebrities and designers, providing affiliates with timely, high-impact content opportunities.

Type Of Influencers The Brand Is Looking For:

The brand seeks content creators in fashion, lifestyle, and tech, with audiences interested in accessible luxury and trend-driven style.

Sign-up URL for Affiliate Program:

https://signup.cj.com/member/signup/publisher/?cid=4740335#/branded

Final Thoughts on the Best US Watch Affiliate Programs

By joining the best US watch affiliate programs, you can unlock exclusive partnerships with top brands like Swarovski, Michael Kors, and Kay Jewelers, boosting your commissions and providing your audience with premium, stylish products. Whether you focus on luxury, fashion, or adventure, these programs offer great opportunities to grow your affiliate business. 

Additionally, content creators specializing in luxury and jewelry niches can explore similar opportunities with jewelry affiliate programs, offering high-value partnerships with top brands. Pairing luxury affiliate programs with jewelry and watch influencer programs allows you to provide a comprehensive selection of upscale, elegant products for your audience, further enhancing your brand collaborations.

With features like high commissions, early access to collections, and personalized support, these brands are ready to partner with creators like you. Start earning while elevating your content across the watch, luxury, and jewelry sectors today!

FAQs
What Are The Best Watch Affiliate Programs For Beginners?
How Do Watch Affiliate Programs Pay Their Affiliates?
Can You Join Multiple Watch Affiliate Programs At Once?
What Is The Average Commission Rate For Watch Affiliate Programs?
Do Watch Affiliate Programs Offer Free Products To Influencers?

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