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The health and wellness industry is booming, with the global market expected to reach a staggering $7 trillion by 2025. As a creator, this is a golden opportunity to tap into a highly profitable niche. With influencer marketing driving 11x higher ROI than traditional methods, you can leverage your platform to earn commissions through affiliate programs. Health and wellness affiliate programs often offer commissions between 5-20% per sale, making it a lucrative way to monetize your content.
In this article, we will cover the top 20 best & highest-paying health & wellness affiliate programs in the US:
Goli Nutrition, popular wellness brand, is well-known for its apple cider vinegar gummies. They have experienced rapid growth, driven by a focus on health and wellness solutions.
Chewy provides affiliates with access to a wide range of high-demand products, ensuring consistent sales opportunities. Their commission rate is solid, and they frequently offer special promotions for affiliates to share.
The commission rate is on the lower side compared to some competitors, and the cookie duration is relatively short, reducing the likelihood of earning from delayed purchases.
Chewy is known for its excellent customer service, often sending handwritten notes and personalized gifts to customers. The brand’s vast selection and loyal customer base make it a reliable affiliate choice.
Chewy offers a subscription program that drives recurring sales, which can benefit affiliates. Their pet pharmacy is one of the most trusted in the industry, which attracts repeat business.
Chewy seeks influencers who are passionate about pet care, including pet bloggers, veterinarians, and pet owners with strong followings. Content featuring pet product reviews, unboxings, and care tips performs well.
Sign Up URL For Affiliate Program: https://goli.com/
Organifi offers high-quality superfood blends and supplements that are USDA organic and cater to a health-conscious audience. Their products have been praised by fitness experts and enthusiasts alike.
Organifi’s high commission rate and long cookie duration give affiliates ample opportunities to earn on referred sales.
Organifi’s higher-priced products might be a barrier for some audiences, leading to lower conversion rates.
Organifi is known for its transparency and commitment to quality. Their products are third-party tested, providing confidence to health-focused affiliates.
Organifi has a large community of health enthusiasts, making it easier for affiliates to connect and collaborate.
Organifi is ideal for fitness influencers, health coaches, and those focused on clean living and organic products.
Sign Up URL For Affiliate Program: https://www.organifishop.com/
Sunwarrior specializes in plant-based proteins and supplements. The brand’s focus on sustainability and clean ingredients has earned them a strong foothold in the fitness and health industry.
Sunwarrior offers a competitive commission and has a long cookie duration, increasing the chance of conversions over time.
The niche focus on plant-based products may limit the audience for some affiliates.
Sunwarrior is a leader in the plant-based nutrition space, setting it apart for influencers focusing on vegan or sustainable living.
The brand is dedicated to reducing its environmental impact, making it appealing for influencers with eco-conscious audiences.
Sunwarrior seeks influencers in the plant-based, vegan, fitness, and sustainability niches.
Sign Up URL For Affiliate Program: https://sunwarrior.com/pages/affiliate-storefront
Vital Proteins is a leading collagen supplement brand in the US. They are known for their collagen powders and have a strong presence in the wellness industry, with a 2020 market valuation of $800 million.
Vital Proteins is a widely recognized brand, making it easier for affiliates to promote its trusted products.
The lower commission rate might deter some affiliates compared to higher-paying programs.
Vital Proteins is known for its extensive celebrity endorsements, which boosts credibility and conversions for affiliates.
Vital Proteins’ range of collagen products appeals to both fitness and beauty-focused audiences.
Vital Proteins works with fitness influencers, beauty bloggers, and lifestyle creators focusing on wellness.
Sign Up URL For Affiliate Program: https://www.vitalproteins.com/
Garden of Life is a major player in the organic supplement industry, providing a wide range of vitamins, proteins, and probiotics. They were acquired by Nestlé Health Science in 2017 for $2.3 billion.
Garden of Life’s vast product range allows affiliates to target a broad audience in the health and wellness space.
The large number of affiliates in their program may lead to increased competition.
Garden of Life is known for its commitment to organic, non-GMO, and clean products, making it appealing to health-conscious creators.
They offer personalized support for top affiliates, helping creators grow their platforms and engagement.
Garden of Life seeks influencers in the organic, health, and fitness niches, with a preference for those focusing on clean living.
Sign Up URL For Affiliate Program: https://ui.awin.com/merchant-profile-terms/18293
Primal Kitchen is known for offering clean, Whole30-approved sauces, dressings, and oils. As of 2021, the company’s parent, Kraft Heinz, recorded Primal Kitchen’s annual revenue at approximately $200 million.
Primal Kitchen is a highly trusted brand in the paleo and keto communities, making promotions easier for creators in this niche.
The lower commission compared to some other health brands may be a drawback for some affiliates.
Primal Kitchen offers certified organic, keto-friendly, and paleo-friendly products that appeal to a broad health-conscious audience.
Their products are non-GMO and free from artificial ingredients, aligning with clean-eating trends.
Primal Kitchen seeks influencers who focus on clean eating, Whole30, keto, paleo diets, and fitness.
Sign Up URL For Affiliate Program: https://primalkitchen.refersion.com/
KOS is a plant-based nutrition brand that focuses on sustainability and eco-conscious products. Their superfoods and protein powders are designed for the environmentally conscious consumer.
KOS offers high commission rates and eco-friendly products that align with the growing interest in sustainable living.
The niche focus on plant-based products may limit your target audience to primarily vegan or vegetarian followers.
KOS stands out with its commitment to sustainability, making it perfect for influencers who focus on eco-friendly and plant-based lifestyles.
KOS offers free carbon-neutral shipping, appealing to audiences that care about minimizing their carbon footprint.
KOS is ideal for plant-based and eco-conscious influencers who promote sustainability and vegan diets.
Sign up URL for affiliate program: https://kos.com/collections/shop-all
Thrive Market is a membership-based online grocery store offering organic and non-GMO foods at wholesale prices. As of 2022, Thrive Market had over 1 million members and generated approximately $100 million in revenue.
Thrive Market offers a broad product range, allowing you to appeal to a wide audience focused on healthy and sustainable living.
Thrive Market’s membership model may deter some potential buyers from making a purchase.
Thrive Market is known for its commitment to affordable organic and sustainable products, giving influencers a strong cause to promote.
Thrive Market matches every membership purchased with a free one for a family in need, appealing to influencers with philanthropic goals.
Thrive Market seeks influencers focused on organic living, sustainability, and eco-conscious consumers.
Sign up URL for affiliate program: https://thrivemarket.com/affiliate-program
Ancient Nutrition specializes in holistic, paleo, and keto-friendly supplements. The brand has rapidly grown to become a leader in natural health supplements.
Ancient Nutrition offers a generous 90-day cookie period, providing affiliates ample time to earn commissions on referred sales.
Some of the products may be priced higher, potentially limiting conversion rates among budget-conscious audiences.
Ancient Nutrition is renowned for its cutting-edge health supplements and collaboration with Dr. Josh Axe, a well-known expert in natural health.
They offer a wide range of paleo and keto-friendly products, making them a hit in niche wellness communities.
Ancient Nutrition seeks influencers in the paleo, keto, and holistic health niches, who focus on natural, nutrient-rich diets and ancestral wellness practices.
Sign Up URL For Affiliate Program: https://ancientnutrition.com/
BioTrust is a trusted health supplement brand that focuses on natural and science-backed products. Their offerings cater to various health and wellness goals, from fat loss to immune support.
BioTrust offers a high commission rate and free product samples, which helps with content creation and increasing engagement.
With BioTrust’s broad range of products, some affiliates might find it challenging to specialize in a particular niche.
BioTrust is known for its science-backed, clean-label supplements, giving influencers confidence in promoting safe, effective products.
BioTrust is committed to giving back, with a portion of each sale donated to children's charities, aligning with influencers who value social impact.
BioTrust works best for health, fitness, and wellness influencers who are passionate about promoting clean and scientifically-backed products.
Sign up URL for affiliate program: https://partners.biotrust.com/
PaleoHacks is a popular wellness platform that provides paleo recipes, tips, and resources. Their focus on a natural, paleo-friendly lifestyle has helped them gain a large, loyal following.
PaleoHacks offers one of the highest commission rates in the health space, particularly on digital products, making it a great option for content creators.
Paleo products can be niche, limiting your audience to those following a paleo diet or lifestyle.
The 75% commission on digital products is one of the highest in the industry, and the program also provides a wide array of health-related content to promote.
PaleoHacks has a strong reputation in the paleo community, making it easier for affiliates to drive conversions through trusted resources.
PaleoHacks works best with influencers who focus on paleo diets, clean eating, and holistic wellness.
Sign Up URL For Affiliate Program: https://blog.paleohacks.com/affiliates/
MyProtein is one of the world's leading brands for sports nutrition and fitness supplements. They have a global reach and offer a wide variety of protein powders, vitamins, and health supplements.
MyProtein’s extensive product range allows you to target a broad audience, from casual health enthusiasts to dedicated athletes.
The commission rate is lower compared to other affiliate programs, which might be a limitation for some creators.
MyProtein is known for its competitive pricing and variety of flavors, making it an attractive option for health-conscious consumers.
MyProtein’s marketing materials and promotions are designed to drive engagement and maximize affiliate conversions.
The brand seeks fitness influencers, athletes, and health enthusiasts who promote an active lifestyle and supplement use.
Sign Up URL For Affiliate Program: https://us.myprotein.com/about-us/ways-to-work-with-us/affiliated-partners.list?countrySelected=Y
Nature’s Sunshine offers high-quality herbal supplements and health products. Founded in 1972, it has become one of the most trusted brands in herbal health.
Nature’s Sunshine provides a long cookie duration and competitive commission rates, helping content creators build long-term relationships with their audience.
The brand’s focus on herbal supplements might not appeal to all wellness enthusiasts, limiting the potential audience.
Nature’s Sunshine is known for its commitment to quality, offering clean, natural products that are scientifically backed.
Affiliates can access various health and wellness webinars, which can help educate their audience and drive more conversions.
Nature’s Sunshine is ideal for influencers who focus on natural remedies, herbal health, and holistic wellness.
Sign Up URL For Affiliate Program: https://www.naturessunshine.ca/affiliate/
Perfect Keto specializes in keto-friendly products designed to support a low-carb, high-fat lifestyle. Their range includes everything from keto bars to MCT oils.
Perfect Keto’s high-quality products and generous commission make it a great choice for keto-focused creators.
The niche focus on keto might limit the audience to only those following or interested in this diet.
Perfect Keto is known for its strict adherence to ketogenic principles, offering clean-label products free from artificial ingredients.
Perfect Keto is well-loved by the keto community and has a strong presence in social media and wellness blogs, helping creators gain trust.
Perfect Keto works with influencers focusing on keto diets, low-carb lifestyles, and those promoting fat loss and metabolic health.
Sign Up URL For Affiliate Program: https://perfectketo.com/new-affiliate/
Love Good Fats is a Canadian-based brand that produces high-fat, low-carb snacks and protein bars, catering to keto and low-carb diets. The brand has gained popularity due to its clean ingredients and delicious products.
Love Good Fats offers clean, low-carb products that appeal to a health-conscious audience, and the cookie duration is longer than average.
The 10% commission is on the lower side, which might not be as attractive to some content creators.
Love Good Fats focuses on clean, keto-friendly ingredients, making it highly attractive for creators promoting the ketogenic or low-carb lifestyle.
Their products are free from artificial ingredients, which resonates with influencers promoting whole food-based diets.
Love Good Fats is ideal for influencers promoting keto, low-carb, or sugar-free lifestyles, as well as those in the fitness and nutrition space.
Sign Up URL For Affiliate Program: https://lovegoodfats.com/pages/affiliate-program?srsltid=AfmBOoo54Bcl-SNjyqWb-116htR2g8Z7PVM040x5uJ0ws6kjWRkkqxMu
Four Sigmatic is a wellness company that focuses on superfoods, functional mushrooms, and adaptogenic coffee. Their products are popular among health-conscious individuals looking to improve their overall wellness.
Four Sigmatic’s unique products in the mushroom and adaptogen space appeal to a niche audience, providing creators a distinct brand to promote.
The commission rate is lower compared to some other wellness programs, and the niche focus may limit the target audience.
Four Sigmatic is one of the leading brands in the functional mushroom space, which is growing in popularity in the wellness community.
The brand has a strong commitment to sustainability, which aligns with eco-conscious influencers.
Four Sigmatic is ideal for influencers in the holistic wellness, superfoods, and plant-based health spaces.
Sign Up URL For Affiliate Program: https://us.foursigmatic.com/pages/become-an-affiliate?srsltid=AfmBOopcB-JSiQTY4RVl65YYWIzSy1dlumIYGlunyHNc431Btp8de-TZ
ONNIT is a fitness and supplement company known for its focus on total human optimization. Their wide range of supplements and fitness equipment appeals to both athletes and health enthusiasts.
ONNIT’s comprehensive range of products makes it easy for content creators to promote supplements, fitness equipment, and more to a broad audience.
The commission rate is slightly lower than some competitors, and the brand has a strong existing customer base, which could increase competition.
ONNIT is renowned for its partnerships with celebrities and athletes, adding credibility for influencers promoting its products.
ONNIT has a large library of educational content that affiliates can leverage to engage their audience and drive conversions.
ONNIT seeks fitness influencers, athletes, and health advocates who promote holistic wellness and total body optimization.
Sign Up URL For Affiliate Program: https://www.onnit.com/affiliate-program/
HUM Nutrition is a beauty and wellness supplement brand that specializes in clean, clinically proven vitamins. Their products are designed to target specific beauty and health concerns such as skin health, gut health, and more.
HUM Nutrition’s focus on beauty and wellness supplements gives creators the opportunity to promote a wide range of products to a health and beauty-focused audience.
The product prices may be higher than some wellness brands, which could affect conversion rates for some audiences.
HUM Nutrition is known for its clean-label, clinically backed supplements, which are highly appealing for influencers who prioritize transparency and efficacy.
HUM Nutrition also offers personalized vitamin recommendations through its quiz, helping affiliates convert their audience with tailored product suggestions.
HUM Nutrition seeks influencers in the beauty, skincare, and wellness spaces, especially those focusing on inner health for outer beauty.
Sign Up URL For Affiliate Program: https://partners.humnutrition.com/
Ritual is a wellness company offering multivitamins designed for women, men, and children. The brand focuses on transparency, sustainability, and clean ingredients, making it popular among health-conscious consumers.
Ritual offers a competitive commission structure and a long cookie duration, providing affiliates with a solid chance to earn from repeat customers.
The commission rate may be lower than other programs, but the long cookie duration helps increase the potential for earning commissions over time.
Ritual is known for its focus on transparency, offering clean, traceable ingredients, which are highly appealing to influencers focused on health-conscious audiences.
Ritual’s products are backed by scientific research and are vegan, non-GMO, and free of artificial ingredients, aligning with eco-conscious creators.
Ritual seeks influencers in the health, wellness, and parenting spaces, particularly those who focus on clean and sustainable living.
Sign Up URL For Affiliate Program: https://ritual.com/
Life Extension is a science-based wellness company offering a wide range of supplements that support longevity and overall health. Their products are developed based on cutting-edge research in health and nutrition.
Life Extension’s focus on scientific research gives influencers the opportunity to promote trustworthy, evidence-based products to their audience.
The broad range of products might make it challenging for affiliates to focus on a specific niche, potentially diluting their messaging.
Life Extension is known for its science-backed supplements that focus on anti-aging and longevity, which appeals to health-focused audiences.
The brand has a dedicated customer service team for affiliate support, helping creators maximize their campaigns and improve conversions.
Life Extension is ideal for influencers who promote longevity, anti-aging, and science-backed health solutions to a mature and health-conscious audience.
Sign Up URL For Affiliate Program: https://www.lifeextension.com/
In conclusion, health and wellness is a rapidly growing industry with ample opportunities for content creators like you to monetize your platform. These top 20 affiliate programs offer attractive commissions, ranging from 5% to 30%, along with benefits like free products, exclusive promotions, and early access to new launches. Whether your focus is on clean eating, fitness, or organic living, these programs can help you earn while promoting brands that align with your values. Start exploring these opportunities today to boost your income and grow your audience.
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