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Top 10 Best US Beer Influencer Affiliate Programs 

If you’re ready to monetize your passion for craft beer, the top 10 best US beer influencer affiliate programs are packed with opportunities. The US beer market is worth over $130 billion, with digital beer marketing expected to grow 12% annually. With brands like BrewDemon and Give Them Beer seeking engaging partners, you can earn competitive commissions, typically ranging from 10-20% per sale, by promoting the top beer brands. 

With platforms like Creator Hero, a storefront solution tailored for creators, showcasing your favorite beer brands alongside other products your followers love has never been easier. For insights on how creator storefronts can monetize your influence, explore our guide: What are Creator Storefronts: Top 5 Use Cases.

In this article, we’ll cover the 10 best beer influencer affiliate programs and brands ready to partner with you, diving into features, commission rates, pros, cons, and how to join.

1. Athletic Brewing Co. Affiliate Program 

Athletic Brewing Co. specializes in award-winning non-alcoholic craft beers, crafted for active and health-conscious consumers. Valued at over $90 million in 2023, the brand has been leading the non-alcoholic beer market with year-over-year growth.

Products or Services:

  • Non-alcoholic craft beers (IPAs, golden ales, stouts)
  • Limited-edition seasonal brews
  • Athletic gear and branded merchandise

What You Get:

  • Commission Rate: 3% per sale
  • Discounts: Exclusive affiliate discounts for followers
  • Free Products: Select affiliates may receive samples of new or seasonal releases
  • Marketing Support: Access to a comprehensive media kit, including product images and social media content

Cookie Duration:

14 days

Benefits:

Athletic Brewing’s high commission rate and niche non-alcoholic focus make it attractive to affiliates with health-conscious audiences. The long cookie duration also allows for extended earning potential.

Drawbacks:

The 3% commission per sale may be less competitive for affiliates compared to other beverage or health-related affiliate programs. This requires affiliates to drive higher volumes of sales to achieve meaningful earnings, which could be challenging in a niche market.

Known For / Unique About This Program:

Athletic Brewing Co. is a pioneer in the non-alcoholic craft beer space, offering unique brews that cater to active individuals, athletes, and mindful drinkers.

Other Interesting Details:

Athletic Brewing is a Certified B Corporation and donates 2% of sales to environmental causes, appealing to eco-conscious affiliates and their followers.

Type of Influencers the Brand is Looking For:

Ideal for wellness, fitness, and lifestyle influencers who focus on healthy, active living and can effectively promote the benefits of non-alcoholic options.

Sign-Up URL for Affiliate Program:

https://athleticbrewing.com/pages/affiliates

2. Flying Embers Affiliate Program

Flying Embers is a California-based brand specializing in organic hard kombucha, hard seltzer, and other better-for-you alcoholic beverages. The brand has gained popularity with health-conscious drinkers and has experienced a 50% growth in sales year-over-year.

Products or Services:

  • Hard kombucha and hard seltzer
  • Functional beverages with adaptogens and antioxidants
  • Low-calorie, gluten-free options

What You Get:

  • Commission Rate: $8 per sale
  • Exclusive Discounts: Available to affiliates and special promotions for followers
  • Free Products: Select affiliates receive product samples for promotions
  • Customizable Assets: High-quality images, product details, and ready-to-share social media content

Cookie Duration:

30 days

Benefits:

Flying Embers combines alcohol with health-focused ingredients, allowing affiliates to target wellness-oriented followers interested in functional beverages.

Drawbacks:

Flying Embers’ focus on functional drinks might not appeal to traditional beer drinkers, limiting its audience to a health-conscious niche.

Known For / Unique About This Program:

Flying Embers is known for its innovation in combining alcohol with wellness, creating a unique niche within the alcoholic beverage industry.

Other Interesting Details:

As a certified B Corporation, Flying Embers is dedicated to sustainability, which appeals to eco-conscious affiliates looking to promote brands with strong values.

Type of Influencers the Brand is Looking For:

Ideal for wellness, lifestyle, and fitness influencers who can market the health-conscious aspects of Flying Embers’ products.

Sign-Up URL for Affiliate Program:

https://www.shareasale.com/shareasale.cfm?merchantID=103772

3. BrewDemon Affiliate Program

BrewDemon specializes in homebrew kits for craft beer enthusiasts, making homebrewing easy and accessible. The company has gained popularity among DIY and beer communities, with over 4,000 kits sold monthly.

Products or Services:

  • Homebrew beer kits and ingredients
  • Brewing equipment and accessories
  • Recipe kits for a variety of beer types

What You Get:

  • Commission Rate: 8% - 12% per sale
  • Free Samples: For select affiliates to test and promote
  • Discounts: 20% off for affiliates, plus exclusive promo codes
  • Marketing Assets: Pre-made banners, ad creatives, and content suggestions

Cookie Duration:

30 days

Benefits:

BrewDemon offers high commissions and a long cookie duration, maximizing revenue for creators in the DIY or craft beer niches.

Drawbacks:

The DIY nature may require more product knowledge, which can be challenging for affiliates without home brewing experience.

Known For / Unique About This Program:

BrewDemon’s program is distinguished by its DIY focus, targeting craft beer lovers looking to brew from home.

Other Interesting Details:

Affiliates are part of a supportive community where they can share tips and experiences, ideal for building connections with their audience.

Type of Influencers the Brand is Looking For:

Ideal for creators passionate about DIY, brewing, or craft beer. Lifestyle bloggers, food creators, and niche influencers with engaged audiences perform well.

Sign-Up URL for Affiliate Program:

https://brewdemon.com/pages/affiliate-program

4. Beer of the Month Club Affiliate Program

Beer of the Month Club has delivered curated craft beer selections since 1994, serving over 1 million customers. This subscription service is known for its premium selection of domestic and international beers.

Products or Services:

  • Monthly curated beer subscriptions
  • Domestic and international craft beer selections
  • Membership customization options

What You Get:

  • Commission Rate: $12 per sale
  • Special Discounts: Discounts for affiliates and their followers
  • Free Membership Trial: Available for select affiliates
  • Content Support: Access to tasting notes, beer pairing tips, and promotional materials

Cookie Duration:

90 days

Benefits:

With a history dating back to 1994 and over a million customers served, Beer of the Month Club offers affiliates the advantage of promoting a reputable, well-established brand that customers trust, which can make it easier to convert leads.

Drawbacks:

While the club offers a range of domestic and international craft beers, it may not cater specifically to niche preferences, like rare brews or hyper-local selections, potentially limiting appeal to more specialized craft beer audiences.

Known For / Unique About This Program:

Beer of the Month Club is known for its longevity and premium curation, a perfect program for influencers with a dedicated following in the beer community.

Other Interesting Details:

Subscribers can personalize their monthly selection, an appealing detail for affiliates targeting customers seeking variety and personalization.

Type of Influencers the Brand is Looking For:

Beer of the Month Club is ideal for creators with an audience interested in lifestyle, gourmet, or beverage content, as well as those who focus on subscription services.

Sign-Up URL for Affiliate Program:

https://www.beermonthclub.com/affiliate-program

5. Craft Beer Club Affiliate Program

Craft Beer Club delivers some of America’s best small-batch brews directly to your door, supporting local breweries and reaching over 20,000 subscribers monthly.

Products or Services:

  • Monthly curated craft beer delivery
  • Selections from small-batch U.S. breweries
  • Tasting notes and beer facts included with each order

What You Get:

  • Commission Rate: 5% per sale
  • Monthly Incentives: Special bonuses for high-performing affiliates
  • Exclusive Discounts: Available for affiliates and promotional codes for followers
  • Content Resources: Pre-made content assets, tasting notes, and marketing support

Cookie Duration:

Undisclosed

Benefits:

Craft Beer Club’s high commission rate and focus on American craft beers make it a profitable choice for creators in the craft beer or lifestyle space.

Drawbacks:

The lack of clarity around the cookie duration can make it difficult for affiliates to gauge the program's potential earnings over time, as they don’t know how long their referral tracking lasts.

Known For / Unique About This Program:

Craft Beer Club’s focus on small-batch, U.S.-only breweries makes it distinct, and its monthly incentives add motivation for affiliates.

Other Interesting Details:

The program highlights the importance of supporting local brewers, an appealing factor for creators looking to promote small businesses.

Type of Influencers the Brand is Looking For:

This program fits creators passionate about the U.S. craft beer scene, supporting local brewers, and promoting quality, small-batch products.

Sign-Up URL for Affiliate Program:

https://www.shareasale.com/shareasale.cfm?merchantID=30876

6. BrewDog Affiliate Program

Founded in 2007, BrewDog has quickly grown into a leading name in the craft beer industry, with over 100 bars worldwide and a strong emphasis on sustainability. As of 2022, BrewDog’s annual revenue topped £300 million.

Products or Services:

  • Craft beers and IPAs
  • Non-alcoholic beers
  • Merchandise and bar experiences

What You Get:

  • Commission Rate: 8% per sale
  • Discounts: 10% off for affiliates, with exclusive follower promo codes
  • Early Access: Priority access to limited-edition releases and special events
  • Exclusive Content: High-quality imagery and product information for affiliates

Cookie Duration:

30 days

Benefits:

BrewDog’s wide selection of craft and non-alcoholic options makes it a great choice for affiliates targeting both beer enthusiasts and those looking for alternatives.

Drawbacks:

The focus on a premium price range may limit engagement with audiences seeking more budget-friendly options.

Known For / Unique About This Program:

BrewDog’s commitment to sustainability, including its carbon-negative brewery, sets it apart from competitors and appeals to eco-conscious audiences.

Other Interesting Details:

Affiliates benefit from BrewDog’s popular loyalty program, BrewDog’s Planet BrewDog, which promotes environmental responsibility and social impact.

Type of Influencers the Brand is Looking For:

BrewDog is ideal for eco-conscious, lifestyle, and beverage creators who can communicate the brand’s focus on sustainability and quality.

Sign-Up URL for Affiliate Program:

https://ui.awin.com/merchant-profile/19216?pid=51861

7. Gruvi Affiliate Program

Gruvi offers a range of non-alcoholic beers and wines for sober-curious or health-conscious consumers. With non-alcoholic beverage sales growing 30% annually, Gruvi is at the forefront of this trend.

Products or Services:

  • Non-alcoholic beers and wines
  • Gluten-free and low-calorie options
  • Variety packs and single-serve options

What You Get:

  • Commission Rate: 10% per sale
  • Exclusive Discounts: Promo codes available for followers
  • Early Access: Affiliates receive early access to new releases
  • Marketing Support: Promotional materials and product details for easy sharing

Cookie Duration:

30 days

Benefits:

With a focus on non-alcoholic options, Gruvi taps into a growing market and provides affiliates with high commission rates and a long cookie duration.

Drawbacks:

Gruvi’s non-alcoholic product line may have limited appeal to audiences looking for traditional alcoholic beverages.

Known For / Unique About This Program:

Gruvi is known for its non-alcoholic, gluten-free, and health-focused product line, positioning itself within the wellness and mindful drinking movement.

Other Interesting Details:

Affiliates can leverage Gruvi’s focus on mental wellness and social enjoyment without alcohol, a growing interest among younger audiences.

Type of Influencers the Brand is Looking For:

Best suited for influencers in the wellness, fitness, and lifestyle sectors who can emphasize the benefits of alcohol-free choices.

Sign-Up URL for Affiliate Program:

https://www.shareasale.com/shareasale.cfm?merchantID=112482

8. Beer Drop Affiliate Program

Beer Drop curates craft beers from breweries across the U.S. and delivers them directly to customers’ doors. Known for supporting small breweries, Beer Drop has rapidly grown, delivering to thousands of customers monthly.

Products or Services:

  • Monthly craft beer subscription boxes
  • Curated selection of unique craft beers
  • Flexible delivery options

What You Get:

  • Commission Rate: 10% per sale
  • Bonuses: Performance-based bonuses for high sales
  • Special Discounts: Affiliates get exclusive discounts for their audience
  • Content Resources: Pre-made banners, tasting notes, and marketing materials

Cookie Duration:

15 days

Benefits:

Beer Drop’s subscription model offers affiliates a steady revenue stream and provides high-quality, unique content for beer enthusiasts.

Drawbacks:

Its focus on niche craft beer may limit the appeal to a specific segment of beer lovers rather than general audiences.

Known For / Unique About This Program:

Beer Drop’s unique monthly subscription of curated craft beers sets it apart, especially for affiliates with followers who value variety.

Other Interesting Details:

Affiliates can emphasize Beer Drop’s support for small breweries and offer unique tasting experiences.

Type of Influencers the Brand is Looking For:

Craft beer and lifestyle influencers with an emphasis on supporting small, local businesses will perform best with Beer Drop’s program.

Sign-Up URL for Affiliate Program:

https://www.shareasale.com/shareasale.cfm?merchantID=89298

9. Give Them Beer Affiliate Program

Give Them Beer offers curated gift baskets and specialty products featuring craft beers and is a popular choice for gift-giving occasions. The brand sees high seasonal demand, particularly around holidays.

Products or Services:

  • Craft beer gift baskets
  • Specialty craft beer selections
  • Unique beer gift sets and accessories

What You Get:

  • Commission Rate: 10% per sale
  • Free Gift Options: High-performing affiliates may receive samples for promotions
  • Seasonal Discounts: Special holiday discounts for followers
  • Exclusive Content: Access to holiday-themed banners, images, and marketing assets

Cookie Duration:

30 days

Benefits:

Give Them Beer’s focus on gift baskets makes it ideal for affiliates targeting gift-giving seasons and special occasions.

Drawbacks:

Primarily a seasonal product, which may limit promotion outside major holidays and gifting events.

Known For / Unique About This Program:

The brand’s unique focus on craft beer gifts and specialty sets makes it ideal for holiday promotions.

Other Interesting Details:

Give Them Beer is one of the few gift services focusing specifically on craft beer, which can make promotions highly relevant during the holiday season.

Type of Influencers the Brand is Looking For:

Lifestyle, gift, and entertainment influencers with audiences interested in unique and thoughtful gift options, especially during holidays.

Sign-Up URL for Affiliate Program:

https://www.shareasale.com/shareasale.cfm?merchantID=109406

10. Draft Top LLC Affiliate Program

Draft Top LLC is a unique brand offering a patented bar tool that removes the top of beer cans, enhancing aroma and flavor. The brand’s innovative product has gained popularity among craft beer fans and bartenders.

Products or Services:

  • Patented beer can openers
  • Accessories for home bars
  • Merchandise and apparel

What You Get:

  • Commission Rate: 10% per sale
  • Exclusive Promo Codes: Affiliates receive exclusive discount codes for their followers
  • Product Samples: Available for select affiliates to showcase on their platforms
  • Marketing Support: Ready-to-share promotional content and product images

Cookie Duration:

30 days

Benefits:

Affiliates have the opportunity to partner with a popular brand in the craft beer and bar accessory niche, known for its innovative and patented designs. 

Drawbacks:

As a niche product, it may appeal primarily to a craft beer-loving audience rather than casual drinkers.

Known For / Unique About This Program:

Draft Top’s innovative design and focus on enhancing the beer experience make it stand out among other beer-related affiliate programs.

Other Interesting Details:

The Draft Top tool is often popular among influencers focused on home bars, kitchen gadgets, and DIY enthusiasts, adding value to niche markets.

Type of Influencers the Brand is Looking For:

Best suited for craft beer, home bar, and kitchen gadget influencers who appreciate the novelty and functionality of Draft Top.

Sign-Up URL for Affiliate Program:

https://www.shareasale.com/shareasale.cfm?merchantID=98570

Final Thoughts On The Best US Beer Affiliate Programs

These top 10 U.S. beer affiliate programs offer incredible opportunities to monetize your passion for beer and engage with brands that align with your audience’s interests. From traditional craft beer to innovative non-alcoholic and health-focused beverages, there’s a program for every niche. 

If you’re looking to broaden your options, check out our Top 10 Best US Alcohol Influencer Affiliate Programs for additional ways to diversify your income and engage your followers across the alcohol and beverage space. 

Whether you’re into craft brews, sustainable brands, or innovative beer tools, these affiliate programs provide diverse options for you to enhance your revenue. Dive into our Top 10 Picks For Influencer Affiliate Programs & Networks For Creators and explore high-paying options that align with your style and audience. Start today by choosing the program that best suits your brand!

FAQs
How Can You Join A Beer Affiliate Program As A Content Creator?
Do Beer Affiliate Programs Offer Recurring Commissions?
What Are The Legal Requirements For Promoting Alcohol As An Affiliate?
Which Types Of Creators Earn The Most With Beer Affiliate Programs?
Are There Seasonal Peaks For Beer Affiliate Program Earnings?

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