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YouTube is one of the most popular platforms for content creators. As of 2025, there are over 64 million YouTube content creators globally.
People around the world have found a way to make a living by creating, editing, uploading and sharing content online. The revenue possibilities are endless so in order to make the best out of your creativity you should really explore different income streams and ways to include them in your monetization strategy.
Tools like Views4You can help you through your YouTube monetization journey by providing information regarding your viewers and potential earnings so you can estimate your daily, monthly or yearly revenue.
In this article we’ll dive into the specifics of this tool to get the most out of your content creator strategy!
To understand how much you can make as a creator through ad revenue you need to know and understand two key metrics: CPM and RPM! You can later go read our complete guide on understanding your YouTube Ad Revenue but for now here’s what you need to know.
Cost Per Mille (CPM) stands for the cost to the advertiser, most in particular the amount of money brands are willing to pay for 1,000 ad impressions.
Revenue Per Mille (RPM) stands for the revenue to the creator earned from all revenue sources (ads, memberships, super chats, etc.) per 1,000 video views.
Another thing that is important to know is that YouTube works on a revenue share model basis, creators earn a 55% share of ad revenue, while the remaining 45% is for YouTube to keep as a platform fee.
Let’s make this clearer with an example. You made a video that got 1,000 views. Typically 60% of your total views are also ad impressions, so let´s say you got 600 ad views. The average CPM brands are paying ranges from $2 to $15.
With 1,000 views and this CPM as reference, you can be making from $1.5 to $9 over 1,000 views. However, this is before YouTube's 45% cut!
The Views4You YouTube Money Calculator is a free tool made by YouTubers for YouTubers to estimate how much their YouTube channel can make through ad revenue and brand deals.
How does it work? The calculator analyzes available information like views, subscribers count and average CPM’s and provides an estimated range of your potential daily, monthly or yearly earnings.
Quick note: It’s important to know that every time you use this tool, the earnings provided are estimates. Actual revenue is going to be determined by other factors like audience location, niche, video length and engagement rate.
If you are interested, you can go check our article on Most Profitable YouTube Niches to learn how to maximize earnings with high CPM content!
Views4You uses the country of your channel, the total views and average CPM based on the channel targeted audience to estimate your potential earnings from ad revenue and possible sponsorship deals.
What is ad revenue? The amount of money you can make as a creator by showcasing ads on your videos. Brands pay YouTube to showcase ads on different videos and you as a creator get a share of this money as well.
What is a sponsorship deal? An agreement between brands and creators where the first one pays a fee in exchange for special content advertising their product or service.
A company or brand pays the YouTuber for an exclusive video post reviewing or advertising their brand, product or service. Brands and creators get in touch in order to promote specific products. Youtubers then get paid and the payment can vary between flat fee, free products, or performance-based pay.
If you want to know more, you can check out our article on How To Get Brand Deals on YouTube!
Now let’s go back to Views4You! Just as we did in the example, Views4You takes the real views on your videos or channel and estimates your earnings using a CPM based on your target audience and location.
You can use the calculator in two different ways.
Go to your YouTube channel and copy your own link. Then paste the URL on the search bar and the calculator will show you your potential revenue and sponsorships earnings, average CPM, subscriber count and total views.
Adjust the sidebars increasing your amount of views and known average CPM to watch your potential earnings change as you input your info. The calculator will show you your potential daily, monthly and yearly earnings.
Views4You is great at showing potential earnings so you can adjust your expectations and plan your monetization strategy accordingly. Remember that 45% share that YouTube keeps at a platform fee? It’s not taken into account in the calculator estimates. So whenever using the Views4You calculator, you'll need to adjust the estimates provided to reflect your actual earnings.
As most of the tools out there, Social Blade has both advantages and disadvantages.
Let’s focus on the benefits first!
1. Free Tool: Views4You is open and free to use to everybody. It does not require a sign up nor a fee. You can just go to their website and start using the tool right away.
2. Channel URL Integration: You can easily add your channel URL so the calculator gathers all the necessary information and metrics, like video views and watch time, to provide accurate revenue estimates.
3. User-Friendly Interface: This tool was created by YouTubers for YouTubers. This makes it easy to understand and use. Creators can adjust parameters such as daily video views to see their potential earnings over time.
4. Comprehensive Analytics: Beyond revenue estimation, Views4You provides insights into audience engagement and channel performance. This helps YouTubers understand their situation and optimize their content strategies based on their goals.
On the other hand, this tool also presents some drawbacks worth considering before deciding whether to add it to your YouTube strategy or not.
1. No YouTube’s Cut: The numbers shown as potential earnings are only based on CPM. We know that CPM stands for advertiser spending, not creator’s revenue. So to make those numbers more reliable, the RPM metric and the 45% YouTube’s share cut must be taken into account.
2. Inaccuracy in Earnings Estimates: Sometimes the estimates shown don’t match YouTubers real earnings by a huge difference. This shows that even though these calculators can be helpful, they can’t be 100% trusted.
3. Dependence on User-Provided Data: The accuracy of the calculator's estimates heavily relies on the data input by users. If these inputs are inaccurate or not representative, the resulting earnings projections may be misleading.
There are tons of YouTube money calculators online. How to know which tool is best for me? There’s not a straight answer. In order to find the best match for your channel, you have to try different tools until you find the one that fits your needs and expectations.
Here are some other free YouTube Calculator tools you can try to find the perfect match!
Creator Hero offers its own YouTube Money Calculator. In this one, you can type your channel’s name and it will collect the necessary data to come up with average ad revenue, average CPM, average sponsorships revenue and average affiliate earnings from your own Creator Hero’s storefront.
Main features:
Step 1: Enter your YouTube channel name on the search bar.
Step 2: The calculator automatically gathers all your channel’s data such as views, engagement and monetization potential.
Step 3: You get an estimate of your ad revenue plus sponsorship earnings and affiliate marketing potential.
The tool considers different factors and data in order to estimate your earnings:
Unlike many other YouTube Calculators, Creator Hero does not only focus on the money you can make from ad revenue. It analyzes different factors so you can unlock more ways to earn money on the platform.
With Creator Hero you can maximize your earnings! How? creating your own personal storefront! Storefronts are online platforms or designated sections of e-commerce websites where creators can showcase and recommend products to their viewers and make the most out of affiliate marketing!
With Creator Hero’s Calculator you not only get to see your potential ad revenue earnings but also discover the possibilities in exploring other income streams like brand deals and affiliate marketing. With this you don’t only rely on ad revenue but also on other monetization strategies that have an impact on your overall earnings.
The Social Blade YouTube Money Calculator is a free tool for creators to estimate how much their YouTube channel can make through ad revenue.
Main features:
Step 1: Input your daily views into the tool
Step 2: Pick your RPM
Step 3: The calculator will show your potential minimum and maximum ad revenue estimates
The tool considers different factors and data in order to estimate your earnings. Once you enter your channel views and choose your RPM (the platform suggests a $0.25 to $4 range, which may not reflect actual RPMs for all creators) and you’ll be able to see your potential earnings. The estimates provided by Social Blade range a lot between the lowest and highest CPM used to calculate.
You can also input any YouTube channel bar to get access to more specific insights from your channel or the competition.
Social Blade’s YouTube Calculator offers a simple and intuitive way to estimate your potential earnings. An user-friendly tool that allows creators to take a look at their minimum and maximum possible revenue on the platform.
Besides your own earrings, you can also use the tool to access competitor insights in order to better understand industry common benchmarks.
Lastly, beyond earnings estimates Social Blade provides valuable data such as subscriber growth, video performance, and engagement trends so you can create a better content strategy.
NoxInfluencer also has a free YouTube Money Calculator where you can input your data and estimate your potential earnings as a YouTuber.
Main features:
Step 1: Input your daily views into the tool
Step 2: Pick your CPM
Step 3: The calculator will show your potential ad revenue and sponsorship fees
Step 4 (optional): You can paste your YouTube channel URL for even more detailed results.
The tool considers different factors and data in order to estimate your earnings:
You can also paste your channel URL on the YouTube Channel Calculator bar to get access to more specific insights.
With NoxInfluencer you can get a more accurate total earnings estimation as the platform provides a potential sponsorship price you can be making. This is really important as brand deals are a huge part of revenue streams for YouTubers.
By using this tool you’ll get a more complete picture of your potential revenue as it includes the possible brand partnerships income, that most of the time is more money than ad revenue alone.
These tools can be a great addition to your YouTube monetization planning and monitoring strategy. However, you can’t trust them 100%. Always remember the money you make out of YouTube is the result of many many factors combined.
Adding YouTube calculators to your online strategy is a good idea to get an estimated picture of what your earnings can be based on the views you get, CPM you hold and other metrics that reflect your channel’s performance.
But always remember they are estimation tools. Use them wisely to gauge your monetization potential and plan your content strategy based on it, but don’t take their estimations for granted.
On YouTube, always be searching for tools and strategies that best fit you and your content in order to make the most, fun and money, out of it!
Check out these as well:
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