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M1 Finance Affiliate Program: In-Depth Review, Pros, and Cons

​M1 Finance, a rapidly growing personal finance platform, manages over $7 billion in total assets and serves more than 1 million users as of 2024. 

Its affiliate program offers competitive commissions, with affiliates earning between $70 to $100 per funded account. This robust program provides a lucrative opportunity for marketers in the financial sector. 

With tools like Creator Hero, a creator storefront platform tailored for creators, showcasing brands like M1 Finance alongside other recommended products becomes easier, allowing you to share trusted options your followers love.

What Is The M1 Finance Affiliate Program?

The M1 Finance Affiliate Program allows partners to earn commissions by referring new users to the platform, which offers automated investing, borrowing, and banking services. Affiliates typically earn between $70 and $100 for each referred user who funds their account, making it a competitive option in the financial affiliate space. With a strong focus on long-term investing, M1 Finance attracts users looking for commission-free portfolio management and passive income growth.

What Do You Get As A M1 Finance Affiliate Partner?

As an M1 Finance affiliate partner, you receive:

  • Commission Rate: Earn between $46 and $56 per sale.
  • Cookie Duration: Benefit from a 30-day cookie period, allowing you to earn commissions on referrals made within this timeframe. 
  • Payout Threshold: Reach a minimum payout threshold of $50 before commissions are disbursed. ​
  • Affiliate Support: Access a dedicated affiliate support team to assist with your promotional efforts. 
  • Marketing Resources: Utilize outstanding creatives and marketing materials to enhance your campaigns. ​
  • Global Program: Participate in a program with a global reach, allowing you to promote M1 Finance to a wide audience.

What Are The Benefits Of The M1 Finance Affiliate Program?

The M1 Finance Affiliate Program offers additional benefits that enhance the affiliate experience and potential earnings.​

High Commission Rates 

Affiliates can earn between $70 and $100 for each referred user who funds their account, providing a lucrative opportunity for those promoting M1 Finance's services.

User-Friendly Dashboard 

Affiliates have access to an intuitive dashboard that tracks clicks, conversions, and earnings, simplifying the monitoring and optimization of promotional efforts.

Comprehensive Marketing Resources 

M1 Finance provides outstanding creatives and marketing materials, assisting affiliates in crafting compelling campaigns. ​

Dedicated Affiliate Support 

Affiliates benefit from a dedicated support team ready to assist with inquiries and provide guidance, ensuring a smooth partnership experience.

Regular Promotions and Incentives 

M1 Finance often offers special promotions that affiliates can leverage to attract more referrals and increase earnings

How To Become A M1 Finance Affiliate Partner

​Becoming an M1 Finance affiliate partner is a straightforward process that enables you to earn commissions by promoting M1 Finance's financial services. Here's a practical guide to get started:​

Step 1: Visit the M1 Finance Affiliate Program Page 

Navigate to the official M1 Finance affiliate program page on the Impact network at https://go.impact.com/CS-PC-EV-M1-Finance.html and review their conditions to see if it is a perfect fit for you.

Step 2: Complete the Application Form 

Fill out the application with your personal details and information about your promotional strategies.

Step 3: Submit the Application 

After ensuring all information is accurate, submit the form for review.

Step 4: Await Approval 

The Impact and M1 Finance team will evaluate your application, typically responding within a few days.

Step 5: Access Affiliate Resources 

Upon approval, you'll receive unique affiliate links and access to marketing materials to aid your promotional efforts.

Best Options To Sign Up For The M1 Finance Affiliate Program

​To sign up for the M1 Finance Affiliate Program through Impact, follow these steps:​

Affiliate Network Commission Rate Cookie Duration Countries
Impact Affiliates Earn from $50 to $70 per referral 30 days Global
  • Commission Rate: Earn between $50 and $70 per referral, according to the funding selected by the new client. 
  • Cookie Duration: 30 days.
  • Availability: Global
  • Sign Up URL: https://go.impact.com/CS-PC-EV-M1-Finance.html

What Are The Requirements Of Becoming A M1 Finance Affiliate Partner?

​To become an M1 Finance affiliate partner, applicants typically need to fulfill the following requirements:

  • Online Presence: Applicants should have an established platform, such as a website, blog, or social media channel, that focuses on financial topics or related content. This platform will be used to promote M1 Finance's services.
  • Compliance with Marketing Guidelines: Affiliates must adhere to M1 Finance's marketing guidelines and policies, ensuring that all promotional content is accurate, transparent, and aligns with regulatory standards.
  • Relevant Audience: M1 Finance looks for affiliates who can effectively reach an audience interested in investing, personal finance, and wealth-building strategies. Affiliates with an audience that aligns with these topics have a higher chance of approval.
  • Regulatory Compliance: Since financial services are highly regulated, affiliates may be required to follow specific disclosure guidelines, including clearly stating that they are promoting M1 Finance as an affiliate and not providing financial advice.

M1 Finance Affiliate Program Vs Other Brands

M1 Finance vs. Betterment 

  • Commission Rate: M1 Finance offers between $50 and $70 per referral, depending on the funding selected by the new client. Betterment provides between $25 and $1,250 per referral, with higher commissions for larger funding amounts. Affiliates looking for a more predictable commission structure may prefer M1 Finance, while those targeting high-net-worth clients could benefit more from Betterment.
  • Cookie Duration: Both M1 Finance and Betterment have a 30-day cookie duration, giving affiliates a month to earn commissions after a referral click.
  • Unique Feature: M1 Finance combines automated investing, borrowing, and spending in a single platform, catering to users looking for a holistic financial tool. Betterment, on the other hand, focuses on goal-based investing with robo-advisory features, making it ideal for those seeking passive wealth management.

M1 Finance vs. SoFi 

  • Commission Rate: M1 Finance offers $50 to $70 per referral, whereas SoFi pays up to $150 per lead. Affiliates promoting SoFi may see higher commissions per conversion, but M1 Finance provides a strong alternative with its all-in-one financial tools.
  • Cookie Duration: Both M1 Finance and SoFi offer a 30-day cookie window, giving affiliates a standard timeframe to convert leads.
  • Unique Feature: M1 Finance’s flexible portfolio management allows users to create custom investment strategies while also offering borrowing and spending options. SoFi, however, has a broader range of financial products, including personal loans, credit cards, and insurance, making it a strong choice for affiliates targeting a diverse audience.

M1 Finance vs. Robinhood 

  • Commission Rate: M1 Finance affiliates earn $50 to $70 per referral, while Robinhood offers up to $20 per referral—making M1 Finance the more lucrative option.
  • Cookie Duration: Both M1 Finance and Robinhood have a 30-day cookie duration.
  • Unique Feature: M1 Finance is designed for long-term investors, offering automated investing and portfolio customization. Robinhood, on the other hand, focuses on commission-free stock and crypto trading, appealing to a younger, active-trading audience.

What Are The Drawbacks Of The M1 Finance's Affiliate Program Compared To Other Similar Programs?

1. Lower Maximum Commission

M1 Finance offers $50 to $70 per referral, whereas some competitors like Betterment offer commissions up to $1,250 per referral (based on funding amounts). Affiliates promoting high-net-worth clients may earn more with Betterment.

2. No Recurring Commissions

Unlike some affiliate programs that offer recurring commissions (such as SoFi’s credit card referral program), M1 Finance provides a one-time commission per referral. This means affiliates don’t earn additional revenue if their referrals continue using the platform.

3. Shorter Cookie Duration than Some Competitors

M1 Finance has a 30-day cookie duration, which is standard but shorter than competitors like A2 Hosting (60 days) or Webull (90 days). A longer cookie duration gives affiliates more time to convert potential customers.

4. Limited Promotional Flexibility

M1 Finance enforces strict marketing guidelines, requiring affiliates to follow financial compliance rules. While this ensures ethical promotion, it may limit creativity and the ability to use certain marketing strategies like aggressive promotions or direct financial comparisons.

5. No Multi-Tier Referral Structure

Some finance affiliate programs, such as Robinhood’s referral system, allow users to earn rewards for multiple referrals, creating a network effect. M1 Finance only provides commissions on direct referrals, meaning affiliates can’t benefit from secondary sign-ups.

Final Takeaways On The M1 Finance Affiliate Program

The M1 Finance Affiliate Program offers a solid commission structure, a user-friendly dashboard, and access to valuable marketing resources. While it presents a great earning opportunity, it does have some drawbacks, such as lower maximum commissions, no recurring earnings, and strict promotional guidelines. 

Compared to competitors like Betterment and SoFi, M1 Finance stands out for its all-in-one financial platform, but some affiliates may prefer programs with higher payouts or longer cookie durations. Overall, it’s a strong choice for finance-focused marketers seeking consistent commissions.

Looking For More Affiliate Programs? 

Check out these programs as well:

FAQs
How long does it take to get approved for the M1 Finance Affiliate Program?
Can I promote M1 Finance if I’m not based in the United States?
Can I promote M1 Finance on social media?
How and when does M1 Finance pay affiliates?
Can I earn commissions for referring myself?

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