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With the United States alcoholic beverages market expecting a growth rate of 4.47% from 2024 to 2032, there's a growing opportunity for content creators like you to partner with top alcohol brands through affiliate programs. Whether you're promoting craft beer, premium spirits, or wine subscription services, these programs allow you to earn commissions while sharing products you love with your audience. In this article, we will cover the best U.S. alcohol affiliate programs, focusing on features, commission rates, pros, cons, and how to join.
Beer Drop is a craft beer subscription service that delivers fresh, hand-picked beers from local breweries straight to your door. With the U.S. craft beer market valued at over $22 billion in 2022, Beer Drop taps into this growing trend.
30 days
Beer Drop offers a high commission rate and exclusive content for affiliates, making it attractive for those in the craft beer niche.
The subscription-based model might not appeal to followers who prefer one-time purchases.
Beer Drop is known for its curated selection of local craft beers, offering a personalized experience for beer lovers.
Affiliates are provided with regular updates on new brewery partnerships, ensuring fresh content for promotion.
Beer Drop seeks influencers in the craft beer, lifestyle, and travel spaces who focus on promoting unique, local experiences.
https://www.shareasale.com/shareasale.cfm?merchantID=89298
LIQUORexam is an educational platform and retailer dedicated to enhancing consumer knowledge about spirits, wine, and beer. Known for its informative content and wide selection of products, Liquorexam offers a unique blend of learning and shopping.
30 days
Liquorexam’s educational content provides affiliates with rich resources to inform their audiences, creating a more interactive and informative shopping experience.
Focused on educating consumers, it may attract audiences more interested in information than purchasing products, potentially limiting conversions.
Liquorexam combines retail with education, making it ideal for influencers wanting to provide value-added content around alcohol knowledge.
Liquorexam’s affiliates benefit from exclusive educational resources and audience-engaging content on alcohol trends and history.
Ideal for influencers in the educational, spirits, and lifestyle niches who focus on providing value and information to their audiences.
https://www.liquorexam.com/cms/referral-affiliate
The California Wine Club is a premier wine subscription service that delivers handcrafted wines from small, family-owned wineries across California. The U.S. wine market is expected to continue growing, driven by demand for high-quality, artisanal products.
90 days
The California Wine Club offers a long cookie duration and access to exclusive, small-batch wines, making it ideal for luxury-focused content creators.
Subscription boxes may not appeal to all audiences, particularly those looking for affordable, mass-market wines.
The California Wine Club is known for showcasing boutique wineries, offering rare and artisanal wines that are not widely available.
Affiliates are given priority access to limited-edition wines and special promotions, which can be valuable during high-traffic periods like holidays.
The California Wine Club seeks influencers in the food, luxury, and wine niches, particularly those who focus on premium or small-batch products.
https://cawineclub.com/pages/affiliate-program
Flaviar is a premium spirits club offering members curated selections of fine whiskeys, rums, and other spirits. The U.S. spirits market grew by 5.3% in 2021, with premium spirits driving a significant portion of this growth.
30 - 45 days
Flaviar offers premium, curated selections, making it an attractive option for those with an audience interested in high-end spirits.
The price point is higher, which might limit conversions among cost-conscious followers.
Flaviar is known for its exclusive tastings and access to rare spirits, offering a unique experience for enthusiasts.
Affiliates receive personalized support and access to Flaviar’s members-only perks, making promotions more engaging.
Flaviar is ideal for influencers in the spirits, food, and luxury lifestyle niches who cater to an audience interested in premium experiences.
https://flaviar.com/pages/affiliates
Cellars Wine Club offers a variety of wine subscription services tailored to different tastes and preferences. With over 20 years in the industry, they have become a trusted source for wine lovers across the U.S.
45 days
Cellars Wine Club offers a flexible range of subscription options, appealing to a broad audience of wine enthusiasts.
Subscription-focused sales might limit your audience to those looking for long-term commitments.
Cellars Wine Club is known for its variety of subscription boxes, offering a tailored experience for different wine preferences.
Affiliates are provided with high-converting marketing materials and are supported with regular updates on new product offerings.
Cellars Wine Club is best for wine influencers, lifestyle bloggers, and those who focus on gourmet or luxury living.
https://cellarswineclub.com/help/wine-club-affiliate-program/
Craft Beer Club is a subscription service that delivers hand-picked craft beers from small, independent breweries across the U.S. With the craft beer market valued at $22 billion in 2022, Craft Beer Club offers curated selections for beer lovers.
7 days
Craft Beer Club provides you with a recurring commission opportunity, especially if your audience signs up for the monthly subscription.
The focus on subscriptions might limit appeal to audiences looking for one-time purchases.
Craft Beer Club is known for its curated craft beer selections from independent U.S. breweries, making it a unique experience for beer enthusiasts.
Affiliates receive marketing tips and insights to optimize campaigns, including exclusive offers for holidays and special occasions.
Craft Beer Club seeks influencers in the craft beer, lifestyle, and food niches, particularly those who focus on promoting unique, local experiences.
https://craftbeerclub.com/pages/affiliate-program
Master of Malt is a renowned online retailer offering a vast selection of fine spirits, including rare and limited-edition whiskies, gins, and more. They cater to connoisseurs seeking quality and variety.
30 days
Master of Malt’s range and exclusivity appeal to an audience looking for premium spirits, making it ideal for influencers catering to high-end tastes.
Premium pricing can be a barrier for price-sensitive audiences, though high-value sales offset this for affiliates.
Master of Malt is known for its rare and exclusive offerings, particularly in the whiskey niche, making it a go-to for spirit aficionados.
Affiliates gain access to exclusive, limited-edition releases, allowing them to offer unique products not found in most stores.
Best suited for influencers in the spirits and luxury lifestyle spaces who have an audience interested in premium and rare alcohol selections.
https://www.masterofmalt.com/affiliates/
The Whiskey Barrel is a premium retailer specializing in rare and collectible whiskies from around the world. As the global whiskey market is expected to reach $86 billion by 2027, The Whiskey Barrel offers access to exclusive, small-batch selections for whiskey enthusiasts.
30 days
The Whiskey Barrel provides access to rare and limited-edition whiskies, allowing you to target a high-end audience with premium offerings.
High price points may limit conversions for cost-sensitive audiences, but the exclusive nature of the products can lead to high-ticket sales.
The Whiskey Barrel is renowned for its extensive collection of rare and collectible whiskies, offering a unique selection for serious whiskey lovers.
Affiliates have the opportunity to promote exclusive, small-batch products not available at mainstream retailers, making their content stand out.
The Whiskey Barrel seeks influencers in the spirits, luxury lifestyle, and whiskey niches, particularly those with an audience of collectors and connoisseurs.
https://www.viglink.com/merchants/34529/the-whisky-barrel-affiliate-program
Total Wine & More is one of the largest alcohol retailers in the U.S., offering an extensive selection of wines, spirits, and beers. Known for competitive pricing and variety, Total Wine appeals to a broad audience of alcohol enthusiasts .
1 day
Total Wine & More offers a vast selection at competitive prices, making it a popular choice for audiences with varied tastes in alcoholic beverages.
The 1-day cookie duration is quite short compared to other programs. This means that affiliates must encourage conversions quickly, as users need to make a purchase within 24 hours for the sale to be credited.
Total Wine & More’s extensive product range and competitive pricing make it an attractive option for a wide range of alcohol consumers.
Affiliates benefit from exclusive holiday and seasonal promotions, plus Total Wine’s loyalty program, which can enhance audience engagement.
Ideal for influencers in the food, lifestyle, and alcohol niches, especially those whose audiences seek variety and value in their alcohol choices.
https://www.flexoffers.com/affiliate-programs/total-wine-affiliate-program/
Plonk Wine Club specializes in delivering organic, biodynamic, and natural wines from around the world. As consumer interest in organic wine grows, Plonk Wine Club offers a unique selection of clean, sustainable options.
30 days
Plonk Wine Club offers a unique selection of organic and natural wines, making it ideal for health-conscious or eco-friendly audiences.
The focus on niche wine categories may limit appeal to audiences who prefer conventional wines.
Plonk Wine Club is known for its commitment to sustainability, offering a curated selection of organic wines that are hard to find elsewhere.
Affiliates are provided with access to seasonal wine selections and are given marketing materials to enhance content creation efforts.
Plonk Wine Club seeks influencers in the wine, health, and eco-friendly niches who promote sustainable and organic living.
https://www.plonkwineclub.com/affiliate-program
Partnering with the best U.S. alcohol affiliate programs allows you to tap into a thriving market, promote high-quality products, and earn attractive commissions. Whether you're focusing on craft beer, premium spirits, or wine subscriptions, these programs offer great opportunities to monetize your content while sharing your passion with your audience. Ready to start? Choose the affiliate program that fits your niche, leverage exclusive offers, and start generating commissions by promoting these exciting brands today!
