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Top 10 Best US Wine Influencer Affiliate Programs 

With the U.S. wine market size estimated at 81.33 billion in 2023 and is expected to expand, partnering with top wine brands through influencer affiliate programs is a lucrative opportunity for you to turn your passion into profit. As a content creator, you can promote premium wine brands, earning commissions that range from 5% to 20% per sale.

The rise of e-commerce has significantly impacted the wine industry, with 27% of consumers now purchasing wine online. In this article, we will cover the features, commission rates, pros, cons, and how to join the 10 best US wine influencer affiliate programs.

US Wine market estimated size from 2020 to 2030

1. The California Wine Club Affiliate Program 

California Wine Club has been delivering artisanal wines from small, family-owned wineries across California for over 30 years. They offer hand-selected wines through personalized wine clubs, catering to enthusiasts who prefer boutique wines. The club has won multiple awards for its curated selections.

Products or Services:

  • Monthly wine subscriptions
  • Limited-edition and small-batch wines
  • Gift options and holiday promotions

What You Get:

  • 15% commission on sales
  • Free wine for top-performing affiliates
  • Special discounts for your audience
  • Seasonal promotions to boost your earnings
  • VIP access to exclusive wine events

Cookie Duration:

90 days

Benefits:

California Wine Club’s high-quality boutique wines are perfect for those looking to explore unique and artisanal options, giving you access to a more refined wine market.

Drawbacks:

The premium pricing may deter budget-conscious customers, making it a niche program for higher-end buyers.

Known For / Unique About This Program:

California Wine Club is one of the only programs offering wines exclusively from small, family-owned wineries, ensuring that affiliates promote wines that can’t be found in larger retailers.

Other Interesting Details:

The program also offers extensive support and materials for affiliates, including educational content about winemaking and the vineyards.

Type of Influencers The Brand Is Looking For:

California Wine Club is seeking influencers who focus on premium wine reviews, food pairings, and content around artisanal, small-batch wines.

Sign up URL for affiliate program:

https://cawineclub.com/pages/affiliate-program

2. Winc Affiliate Program

Winc is a wine subscription service that delivers personalized wine selections based on customer taste profiles. With over 5 million bottles sold, Winc has become one of the fastest-growing online wine clubs in the US.

Products or Services:

  • Personalized wine subscriptions
  • Curated wine collections
  • Gift options for wine lovers

What You Get:

  • 15% commission on sales
  • Free wine after completing certain sales milestones
  • Access to exclusive affiliate-only discounts and promotions
  • Early access to new wine releases for review
  • Branded assets to support content creation

Cookie Duration:

45 days

Benefits:

The higher commission rate and exclusive promotional opportunities are a big plus for creators who want to monetize their wine-loving audience.

Drawbacks:

Subscription services can have a high churn rate, so repeat commissions may be unpredictable.

Known For / Unique About This Program:

Winc offers a unique quiz-based wine recommendation system that you can promote, making it easy for users to discover wines they’ll love.

Other Interesting Details:

Winc has collaborated with several influencers to create branded wine collections, offering additional revenue and partnership opportunities.

Type of Influencers The Brand Is Looking For:

Winc seeks content creators passionate about wine discovery, subscription services, and personalized wine experiences.

Sign up URL for affiliate program:

https://www.winc.com/

3. Vinebox Affiliate Program

Vinebox specializes in offering wine tasting flights delivered to customers’ doors, allowing wine enthusiasts to sample high-end wines before committing to full bottles. Vinebox is the first company to offer single-serving wine bottles through a subscription model.

Products or Services:

  • Wine tasting flights
  • Quarterly wine subscriptions
  • Curated wine selections from across the globe

What You Get:

  • $15 (+) commission per sale
  • Discounts for affiliates and their audience
  • Quarterly affiliate bonuses
  • Early access to new wine flight collections
  • Dedicated support for affiliate success

Cookie Duration:

30 days

Benefits:

Vinebox’s high-quality tasting flights appeal to wine lovers who want to try new wines without committing to full bottles.

Drawbacks:

The quarterly subscription model may result in slower sales cycles for affiliates compared to monthly services.

Known For / Unique About This Program:

Vinebox offers a one-of-a-kind wine tasting experience by delivering single-serving wines, allowing customers to explore premium wines without purchasing full bottles.

Other Interesting Details:

Affiliates can promote exclusive limited-edition tasting collections, offering their audience unique experiences.

Type of Influencers The Brand Is Looking For:

Vinebox is ideal for influencers who focus on wine education, tasting experiences, and premium wine selections.

Sign up URL for affiliate program powered by ShareASale:

https://www.shareasale.com/shareasale.cfm?merchantID=66986/

4. Wine Access Affiliate Program

Wine Access is a curated online wine shop offering expertly selected wines from world-class vineyards. Wine Access has been featured by The New York Times, Forbes, and Bloomberg for its dedication to offering only the top 1% of wines.

Products or Services:

  • Curated wine selections
  • Wine gifts and collections
  • Premium wine subscriptions

What You Get:

  • 12% commission on sales
  • VIP access to new wine releases
  • Free samples for affiliates with high-performing campaigns
  • Ongoing promotions to boost affiliate sales
  • Access to wine industry experts for exclusive content collaborations

Cookie Duration:

60 days

Benefits:

The high-quality product and generous cookie duration make this an attractive program for affiliates focused on premium wine content.

Drawbacks:

The premium price point may limit its appeal to casual wine drinkers.

Known For / Unique About This Program:

Wine Access offers only the top 1% of wines, curated by experts, setting it apart from other affiliate programs.

Other Interesting Details:

Affiliates can promote exclusive wine collections, allowing their audience to purchase rare and sought-after bottles.

Type of Influencers The Brand Is Looking For:

Wine Access is looking for influencers with an audience that appreciates high-end, premium wines and expertly curated selections.

Sign up URL for affiliate program powered by Rakuten:

https://rakutenadvertising.com/resources/case-study-wine-access/

5. Gold Medal Wine Club Affiliate Program

Gold Medal Wine Club has been delivering award-winning, small-production wines to wine enthusiasts since 1992. They have received numerous accolades for their customer service and premium wine selections.

Products or Services:

  • Wine subscription service
  • Small-batch, award-winning wines
  • Gift memberships for wine lovers

What You Get:

  • 10% commission on sales
  • Discounts for your audience
  • Free wine for top-performing affiliates
  • Branded materials to support your promotions
  • Special holiday bonuses and promotions

Cookie Duration:

45 days

Benefits:

With over 25 years in the business, Gold Medal Wine Club is a trusted brand with high retention rates, ensuring long-term commissions.

Drawbacks:

Their higher price points may make it challenging for affiliates to convert price-sensitive customers.

Known For / Unique About This Program:

Gold Medal Wine Club focuses on exclusive, award-winning wines that are difficult to find elsewhere, making it stand out from other wine clubs.

Other Interesting Details:

Affiliates have access to extensive educational materials to help them create compelling content and promote wines effectively.

Type of Influencers The Brand Is Looking For:

Gold Medal Wine Club is searching for influencers who have an audience interested in award-winning, small-production wines and premium experiences.

Sign up URL for affiliate program:

https://goldmedalwineclub.com/pages/affiliates

6. Firstleaf Wine Club Affiliate Program

Firstleaf Wine Club offers personalized wine subscriptions based on user preferences, leveraging data from customer feedback to curate selections. With over 1 million boxes shipped and wines rated by more than 250,000 members, Firstleaf is one of the fastest-growing wine clubs in the U.S.

Products or Services:

  • Personalized wine subscription
  • Hand-picked wine shipments
  • Satisfaction guarantee with each bottle

What You Get:

  • 15% commission on each sale
  • Discounts and special offers for your audience
  • Free wine shipments for top-performing affiliates
  • Early access to new wine collections
  • Data-driven affiliate promotions to boost earnings

Cookie Duration:

14 days

Benefits:

The high conversion rate and personalized wine selection make Firstleaf an appealing choice for wine content creators looking to offer their audience a tailored experience.

Drawbacks:

Subscription-based programs can have a higher churn rate, leading to potential drops in recurring commissions.

Known For / Unique About This Program:

Firstleaf is known for its algorithm-based wine curation, ensuring members receive wines they’ll love based on their feedback.

Other Interesting Details:

Affiliates can create content around Firstleaf’s unique satisfaction guarantee, promoting the club’s dedication to customer satisfaction.

Type of Influencers The Brand Is Looking For:

Firstleaf seeks content creators who specialize in personalized wine experiences, product reviews, and subscription services.

Sign up URL for affiliate program powered by FlexOffers:

https://www.flexoffers.com/affiliate-programs/firstleaf-wine-club-affiliate-program/

7. Bright Cellars Affiliate Program

Bright Cellars is a wine subscription service that uses a quiz to match customers with wines based on their taste preferences. With over 100,000 monthly shipments and a growing database of member reviews, Bright Cellars is a top choice for wine enthusiasts seeking personalized selections.

Products or Services:

  • Wine subscription service
  • Custom wine selections based on a quiz
  • Exclusive access to curated wines

What You Get:

  • 15% commission on sales
  • Monthly promotions and exclusive discounts for your audience
  • Free wine tasting kits for top affiliates
  • Affiliate bonuses during peak sales periods
  • Access to branded content and marketing materials

Cookie Duration:

45 days

Benefits:

Bright Cellars offers high engagement through its personalized quiz and curated wine selections, making it easier to convert users into subscribers.

Drawbacks:

Subscription fatigue could affect retention, potentially reducing recurring commissions over time.

Known For / Unique About This Program:

Bright Cellars’ personalized wine quiz ensures customers get a perfect match every time, enhancing their experience and boosting conversion rates.

Other Interesting Details:

Affiliates can take the quiz themselves and share personalized results with their audience, driving more engagement through content creation.

Type of Influencers The Brand Is Looking For:

Bright Cellars is seeking influencers focused on wine education, personalization, and fun, interactive content like quizzes.

Sign up URL for affiliate program powered by FlexOffers:

https://www.flexoffers.com/affiliate-programs/bright-cellars-affiliate-program/

8. Dry Farm Wines Affiliate Program

Dry Farm Wines is a health-focused wine subscription service that offers organic, biodynamic, and low-sugar wines. With a unique selling point of providing wines that are keto-friendly and additive-free, Dry Farm Wines has built a niche audience.

Products or Services:

  • Organic, biodynamic wine subscriptions
  • Low-alcohol and low-sugar wines
  • Keto-friendly and paleo-friendly wine options

What You Get:

  • 12% commission on sales
  • Special offers and discounts for your audience
  • Free wine bottles for top-performing affiliates
  • Dedicated account manager
  • Early access to new wine releases

Cookie Duration:

60 days

Benefits:

The unique focus on health-conscious wines helps affiliates tap into a growing audience of health and wellness-conscious consumers.

Drawbacks:

Higher price points and niche product focus could limit appeal to casual wine drinkers.

Known For / Unique About This Program:

Dry Farm Wines is one of the only wine clubs focused on providing keto-friendly, organic, and biodynamic wines, setting it apart from competitors.

Other Interesting Details:

Affiliates can leverage the health benefits of the wines, promoting them to health-conscious audiences, particularly in the fitness and wellness niches.

Type of Influencers The Brand Is Looking For:

Dry Farm Wines is ideal for health, wellness, and fitness influencers who want to promote clean, additive-free wine options to their audience.

Sign up URL for affiliate program powered by Refersion:

https://www.refersion.com/

9. Wired for Wine Affiliate Program

Wired for Wine is an online wine retailer offering a curated selection of fine wines, champagnes, and spirits. Known for sourcing premium products at competitive prices, Wired for Wine caters to wine enthusiasts and connoisseurs alike.

Products or Services:

  • Premium wines and champagnes
  • Spirits and accessories
  • Wine gift sets and seasonal promotions

What You Get:

  • 7% commission on sales
  • Free shipping promotions for your audience
  • Exclusive deals and discounts during special promotions
  • Access to high-quality branded marketing materials

Cookie Duration:

30 days

Benefits:

Wired for Wine’s curated selection of premium wines and spirits, coupled with exclusive offers and competitive pricing, makes it a great choice for affiliates targeting wine lovers and collectors.

Drawbacks:

The program offers limited international shipping options, which may reduce appeal for affiliates with global audiences. Additionally, its commission is on the lower side compared to other wine affiliate programs.

Known For / Unique About This Program:

Wired for Wine is known for offering premium, award-winning wines and spirits at exceptional prices, making it a go-to for wine connoisseurs.

Other Interesting Details:

Affiliates can highlight Wired for Wine's special deals and curated selection to engage wine enthusiasts and boost conversion rates during seasonal promotions.

Type of Influencers The Brand Is Looking For:

Wired for Wine is seeking influencers with a focus on premium wine reviews, wine pairings, and luxury lifestyle content.

Sign up URL for affiliate program:

https://www.wsjwine.com/affiliate-program

10. Organic Wine Company Affiliate Program

The Organic Wine Company is a family-owned business that specializes in offering certified organic and biodynamic wines. With a focus on sustainability, their selection appeals to health-conscious consumers who value eco-friendly practices in wine production.

Products or Services:

  • Certified organic and biodynamic wines
  • Wine subscriptions featuring organic selections
  • Wine gift sets and seasonal promotions

What You Get:

  • 5% commission on sales
  • Free shipping on select orders
  • Exclusive discounts and offers for your audience
  • Access to educational resources on organic wine
  • Branded marketing materials and creative assets

Cookie Duration:

Not disclosed

Benefits:

The Organic Wine Company’s focus on sustainability and organic practices resonates with environmentally-conscious consumers, giving affiliates a unique niche to target.

Drawbacks:

The undisclosed cookie duration could create uncertainty around how long affiliates will benefit from referred sales.

Known For / Unique About This Program:

The Organic Wine Company is recognized for its commitment to sustainability and organic farming practices, appealing to consumers who prioritize eco-friendly products.

Other Interesting Details:

Affiliates can educate their audience about the benefits of organic wine production, positioning The Organic Wine Company as a leader in the eco-friendly wine space.

Type of Influencers The Brand Is Looking For:

The Organic Wine Company is seeking influencers who are passionate about sustainability, organic living, and health-conscious wine choices.

Sign up URL for affiliate program:

https://www.nexternal.com/ecowine/affiliates/form.aspx

Final Thoughts On The Best Wine Influencer Affiliate Programs

Partnering with the best US wine affiliate programs offers a fantastic opportunity for you to turn your passion for wine into profit. With a range of premium wine clubs offering competitive commission rates, exclusive products, and strong support for content creators, you can monetize your audience effectively. Whether you focus on personalized wine subscriptions or boutique, small-batch selections, there’s a program suited to your niche. Explore these affiliate opportunities and elevate your wine content to the next level by promoting brands that align with your audience's tastes.

FAQs
What Are The Requirements to Join a Wine Affiliate Program?
Do Wine Affiliate Programs Offer Recurring Commissions?
Are There any Free Wine Samples for Affiliates?
Can you Join Multiple Wine Affiliate Programs?
How Much Can You Earn From Wine Affiliate Programs?

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