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The US yoga industry is booming, with over 33 million participants in 2023 and a market valued at $15.8 billion in 2023. Whether you’re a seasoned yogi or a content creator just starting out, yoga brands are actively seeking partnerships with creators like you to reach a broader audience. Affiliate marketing is a key strategy in this space, offering commission rates that can range from 5% to 20% or higher per sale.
With tools like Creator Hero, a storefront platform tailored for creators, it’s easier than ever to showcase your recommended Yoga brands alongside other products your followers love. If you’re also interested in branching out, check out our guide on fitness affiliate programs, which provides even more opportunities to monetize your influence in the health and wellness niche. In this article, we’ll explore the top yoga affiliate programs, covering features, commission rates, pros, cons, and tips on how to join and benefit from these partnerships.
Alo Yoga combines fashion and function with stylish yet comfortable yoga wear, achieving significant popularity with $250 million in yearly revenue. Their clothes are favorites both on and off the mat.
30 days
Alo Yoga’s strong brand image and premium apparel line make it appealing to fashion-conscious yoga influencers.
Higher-priced products may not attract all audience types, especially budget-conscious followers.
Alo Yoga’s trendsetting designs, widely worn by celebrities, create a significant social media appeal.
Affiliates often receive exclusive invites to Alo-sponsored events, enhancing engagement opportunities.
Fashion-forward influencers who emphasize lifestyle, wellness, and mindfulness in their content.
https://publisherprobeta.flexoffers.com/signup/accountInfo?RID=1266046&aid=199850
Gaiam, a leader in yoga and wellness products, offers a wide range of eco-friendly yoga gear and apparel, with annual revenue surpassing $80 million. Known for quality and sustainability, Gaiam is a trusted brand among wellness enthusiasts.
30 days
Gaiam’s eco-conscious product range appeals to sustainable lifestyle influencers, providing affiliates with great credibility and a broad audience reach.
Lower commission rates compared to some other programs in the industry.
Gaiam is renowned for its eco-friendly product lineup and strong brand reputation in the wellness market.
Gaiam’s affiliate program is managed by Commission Junction, ensuring easy tracking and professional support.
Gaiam seeks influencers who promote eco-conscious living, sustainable wellness, and yoga.
https://www.gaiam.com/pages/affiliate-program
Manduka, known for its high-quality, eco-friendly yoga mats, has been a favorite among yogis worldwide. The brand generated over $35 million in revenue in 2022, highlighting its influence in the yoga industry.
30 days
With a high commission rate and unique products, Manduka’s program is attractive for affiliates targeting premium wellness audiences.
A limited product line could reduce appeal for influencers looking for variety.
Manduka stands out for its ultra-durable and eco-friendly mats, appealing to both high-end and sustainability-conscious consumers.
Manduka’s program includes unique seasonal promotions, offering additional earning potential during holidays and special occasions.
Manduka prefers influencers who value high-quality yoga products and have a strong wellness-focused community.
https://www.manduka.com/pages/affiliate
Everyday Yoga, a one-stop-shop for yoga products and apparel, generates millions annually in revenue. Known for affordability, it attracts yogis from all levels.
60 days
Everyday Yoga’s extensive product variety and reasonable pricing make it easy for affiliates to promote across diverse yoga communities.
High competition in the yoga market can make it tough to stand out, and the 10% commission may be less attractive for those targeting premium audiences.
Everyday Yoga offers one of the most extensive selections in yoga gear, catering to all levels and budgets.
Everyday Yoga provides affiliates with an easy-to-use dashboard for real-time tracking and insights.
Influencers who focus on yoga lifestyle, wellness, and mindfulness, especially those catering to beginners.
https://www.everydayyoga.com/pages/affiliate
PrAna, part of Columbia Sportswear, focuses on sustainable and ethically made yoga and outdoor apparel. The brand sees steady growth in the eco-conscious segment of the market, generating over $150 million annually.
4 days
PrAna’s sustainable practices and broad product range appeal strongly to eco-conscious affiliates.
The 4-day cookie duration is relatively short, limiting the window for affiliates to earn commissions on referred sales.
PrAna is one of the few brands to emphasize fair trade and sustainable production in yoga apparel.
The PrAna affiliate program includes additional promotional support during major eco-themed events, boosting earning potential.
Influencers passionate about sustainability and ethical practices in wellness and outdoor spaces.
https://signup.cj.com/member/signup/publisher/?cid=5194827#/branded
Liforme, specializing in eco-friendly yoga mats, has gained a following among sustainable yoga practitioners worldwide, with high-quality mats that cater to all skill levels. The brand’s focus on eco-conscious production is a key selling point in today’s market.
30 days
Liforme’s commitment to sustainability attracts eco-conscious consumers, making it easy to build brand trust.
The premium pricing of Liforme products may limit appeal among budget-conscious followers.
Liforme mats are known for their alignment markers, which set them apart from standard mats and appeal to serious practitioners.
Affiliates receive access to eco-themed campaigns and promotions throughout the year, adding unique content opportunities.
Yoga practitioners passionate about environmental sustainability and proper alignment.
https://liforme.com/pages/liforme-content-creator
YouAligned offers a mix of online yoga classes, health and wellness content, and a store with curated yoga products, generating interest across the wellness industry. The platform provides a diverse range of content and classes for all levels.
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YouAligned’s range of services and products enables affiliates to target a broad wellness audience.
The combination of paid and free classes may limit commission potential if followers opt for free content.
YouAligned provides free trees for every class purchased, a unique value that resonates with eco-minded followers.
Affiliates can promote both physical products and digital subscriptions, providing multiple income streams.
Wellness influencers who focus on holistic health, yoga, and fitness content with a mindful approach.
https://youaligned.tapfiliate.com/
Wai Lana Yoga, led by renowned yogi Wai Lana, offers a wide variety of yoga products and media, including mats, DVDs, and health-related items. Known for her long-standing contribution to yoga with her popular TV series, Wai Lana has become a household name in yoga communities.
120 days
Wai Lana Yoga offers a comprehensive range of products, making it versatile for affiliates to appeal to audiences interested in yoga, fitness, and holistic health.
While popular, Wai Lana’s products are niche, potentially limiting appeal for a broader wellness audience.
Wai Lana’s unique blend of yoga and wellness products, paired with her established brand in the yoga industry, offers a trustworthy affiliate program.
Affiliates gain access to Wai Lana’s expansive catalog, which includes health and wellness items that go beyond yoga, adding multiple content opportunities.
Influencers focused on holistic health, yoga, and family-friendly wellness content, as well as those promoting traditional yoga practices.
https://wailana.com/affiliates/
Grokker is a digital platform offering yoga, fitness, and wellness classes, as well as a range of health-related resources, with a growing presence among wellness enthusiasts.
30 days
Grokker’s comprehensive wellness approach allows affiliates to cater to a wide variety of health-conscious followers.
Limited solely to digital content, which may not appeal to audiences seeking tangible products.
Grokker offers a holistic suite of health classes that go beyond yoga, allowing affiliates to market wellness in a broad sense.
Grokker provides affiliates with an extended cookie duration, increasing the potential for recurring commissions.
Wellness influencers with a focus on yoga, holistic health, and lifestyle content who value digital wellness tools.
https://www.grokker.com/affiliate
Yoga Download offers online yoga classes and a membership service with hundreds of classes for all levels, helping practitioners access yoga from anywhere. The platform has a dedicated subscriber base looking for on-demand yoga.
30 days
Yoga Download’s on-demand model allows affiliates to promote yoga as an accessible, flexible option, suitable for all lifestyles.
Solely digital, with limited appeal for audiences seeking a tangible product experience.
Yoga Download provides a mobile-friendly experience, perfect for followers wanting yoga on the go.
Yoga Download affiliates are supported with seasonal campaigns to boost engagement and conversion rates.
Influencers focusing on accessible, home-based yoga and wellness routines, especially for busy professionals or beginners.
https://www.yogadownload.com/Footer/AffiliateProgram.aspx
With the yoga industry booming in the US, there has never been a better time to partner with top yoga brands through affiliate programs. Whether you're a seasoned yogi or a new content creator, these programs offer lucrative commissions and the opportunity to promote high-quality, wellness-focused products. From eco-friendly gear to premium apparel, these partnerships are ideal for building a meaningful connection with your audience while boosting your earnings. Start exploring these top affiliate programs today!
